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Special issue on the use of foreign language in consumer marketing : editorial
Di Benedetto, C. Anthony - In: Journal of international consumer marketing 33 (2021) 4, pp. 369-370
Persistent link: https://www.econbiz.de/10012607771
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Special issue on the use of foreign language in consumer marketing
Di Benedetto, C. Anthony (ed.) - 2021
Persistent link: https://www.econbiz.de/10012607780
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How crowdsourcing improves prediction of market-oriented outcomes
Lang, Mark H.; Bharadwaj, Neeraj; Di Benedetto, C. Anthony - In: Journal of business research : JBR 69 (2016) 10, pp. 4168-4176
Persistent link: https://www.econbiz.de/10011553946
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From the special issue editors: global business-to-business marketing
Di Benedetto, C. Anthony; Han, Sang-Lin - In: Journal of global scholars of marketing science : … 26 (2016) 1, pp. 1-3
Persistent link: https://www.econbiz.de/10011471375
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Customer equity and value management of global brands : bridging theory and practice from financial and marketing perspectives : introduction to a Journal of Business Research Spec...
Di Benedetto, C. Anthony; Kim, Kyung Hoon - In: Journal of business research : JBR 69 (2016) 9, pp. 3721-3724
Persistent link: https://www.econbiz.de/10011515245
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The impact of networking on competitiveness via organizational learning, employee innovativeness, and innovation process : a mediation model
Husain, Zafar; Dayan, Mumin; Di Benedetto, C. Anthony - In: Journal of engineering and technology management : JET-M 40 (2016), pp. 15-28
Persistent link: https://www.econbiz.de/10011520902
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The effect of entrepreneurial orientation, willingness to change, and development culture on new product exploration in small enterprises
Dayan, Mumin; Zacca, Robert; Husain, Zafar; Di … - In: The journal of business & industrial marketing 31 (2016) 5, pp. 668-683
Persistent link: https://www.econbiz.de/10011564329
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Cross-functional integration in the sustainable new product development process : the role of the environmental specialist
Genç, Ebru; Di Benedetto, C. Anthony - In: Industrial marketing management : the international … 50 (2015), pp. 150-161
Persistent link: https://www.econbiz.de/10011411722
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Characteristics of supplier performance measurement systems in collaborative innovation projects : the role of the purchasing department
Patrucco, Andrea; Frattini, Federico; Di Benedetto, C. … - In: Supply chain management 27 (2022) 2, pp. 207-231
Persistent link: https://www.econbiz.de/10013162845
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Impact of customer focus on technology leadership via technology development capability : a moderated mediation model
Husain, Zafar; Dayan, Mumin; Sushil; Di Benedetto, C. … - In: The journal of business & industrial marketing 37 (2022) 2, pp. 282-293
Persistent link: https://www.econbiz.de/10012798411