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1. Emerging Market Resilience: Modern Marketing Strategies for a Dynamic World -- Part 1: Crisis Management & Recovery Strategies -- 2. Case 1: Resilience and Recovery in the Tourism Industry During COVID-19 -- 3. Case 2: Maxis: The Social Media Quagmire and the Road to Redemption -- 4. Case 3:...
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The Element provides a broad overview of the Polish furniture industry. It tells the story of a sector that grew from a bundle of craftsmen into Europe's largest and the world's second-largest furniture exporter within three decades. This is also the story of a sector marked by a subordinate...
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