Kim, Hyeyoung; House, Lisa A.; Rampersaud, Gail; Gao, … - In: Applied Economic Perspectives and Policy 34 (2012) 4, pp. 599-614
The pressure to find solutions for high rates of obesity and overweight in the U.S. population has led industry groups to introduce voluntary front-of-package (FOP) nutritional labeling for beverages. This research examines the impact of these labels on consumers' perceptions of the healthiness...