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The price of good friendships : examining the roles of relationship norms and perceived controllability in service failure encounters
Li, Zongchao; Tao, Weiting; Wu, Linwan - In: International journal of business communication : IJBC … 60 (2023) 1, pp. 105-129
Persistent link: https://www.econbiz.de/10014228978
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Using customer contact centres as relationship marketing instruments
Aa, Zanna van der; Bloemer, Johanna M.; Henseler, Jörg - In: Service business 9 (2015) 2, pp. 185-208
Persistent link: https://www.econbiz.de/10011296073
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The moderating effect of Guanxi on supply chain competencies of logistics firms in China
Ding, Ming Juan; Jie, Ferry - In: International journal of logistics : research and … 24 (2021) 4, pp. 407-425
Persistent link: https://www.econbiz.de/10012608898
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CSR orientation for competitive advantage in business-to-business markets of emerging economies : the mediating role of trust and corporate reputation
Salam, Mohammad Asif; Jahed, Mohammed Abu - In: The journal of business & industrial marketing 38 (2023) 11, pp. 2277-2293
Persistent link: https://www.econbiz.de/10014471944
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A study on investigating the online impulse purchase intention of Indian women
Divakar, P.; Venkatesh, R. - In: International journal of work innovation : IJWI 5 (2024) 2, pp. 164-182
Persistent link: https://www.econbiz.de/10014547212
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Manufacturer service-oriented strategy : a new source of competitive advantage in homogenous industrial markets
Elhaoussine, Youssef - In: Digitalization of decentralized supply chains during …, (pp. 64-80). 2021
Persistent link: https://www.econbiz.de/10012601441
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Orchestrating firm-specific resource integration to achieve customer service performance : an investigation in the hotel context
Rini, Gilang Puspita; Kusumawardhani, Amie - In: International journal of innovation science 16 (2024) 3, pp. 445-462
Persistent link: https://www.econbiz.de/10014538745
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Service ist sexy! : So machen Sie die Leistungen Ihres Unternehmens noch attraktiver
Beck, Johann - 2012 - 2., erweiterte Auflage
Vom Service zur Service-Marke -- Die Bedeutung von Bezugsgruppen, Kunden-Fans und Customer Lifetime Value -- Was ist Service-Innovation? -- Die zehn Regeln des Service-Design -- Reklamationsbehandlung, gewusst wie -- Emotionales Marketing -- Team-Marketing.
Persistent link: https://www.econbiz.de/10014015735
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Why leading consumer product companies develop proactive chemical management strategies
Scruggs, Caroline E.; Van Buren, Harry J. - In: Business & society 55 (2016) 5, pp. 635-675
Persistent link: https://www.econbiz.de/10011490813
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Governance mechanisms drive SME export performance via competitive advantage
Vélez, Maria L.; Sánchez, José M.; Flórez, Raquel - In: European journal of international management : EJIM 24 (2024) 3/4, pp. 408-439
Persistent link: https://www.econbiz.de/10015074408