Using customer contact centres as relationship marketing instruments
Year of publication: |
2015
|
---|---|
Authors: | Aa, Zanna van der ; Bloemer, Johanna M. ; Henseler, Jörg |
Published in: |
Service business. - Berlin : Springer, ISSN 1862-8508, ZDB-ID 2279938-2. - Vol. 9.2015, 2, p. 185-208
|
Subject: | Customer contact centre quality | Customer satisfaction | Trust | Affective commitment | Customer loyalty | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Dienstleistungsqualität | Service quality | Callcenter | Call centre | Vertrauen | Confidence | Kundenservice | Customer service | Konsumentenverhalten | Consumer behaviour | Lieferantenmanagement | Supplier relationship management |
Type of publication: | Article |
---|---|
Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Systemvoraussetzung: Acrobat Reader |
Other identifiers: | 10.1007/s11628-013-0223-9 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Jaiyeoba, Olumide Olasimbo, (2020)
-
Role of trust and customer loyalty in reducing perceived security risk in internet banking
Mann, Bikram Jit Singh, (2013)
-
Nazeri, Ali, (2020)
- More ...
-
Customer-Care-Center-Qualität : Messung und Nutzung
Aa, Zanna van der, (2013)
-
Customer-Care-Center-Qualität : Messung und Nutzung
Aa, Zanna van der, (2013)
-
Job quality in the customer contact centre : conceptual foundation and scale development
Dun, Zanna van, (2012)
- More ...