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Assessing the effect of narrative transportation, portrayed action, and photographic style on the likelihood to comment on posted selfies
Farace, Stefania; van Laer, Tom; de Ruyter, Ko; … - In: European Journal of Marketing 51 (2017) 11/12, pp. 1961-1979
the role of the photographic style (snapshot, professional and “parody” selfie) on the likelihood to comment on consumer …. One pilot, three experimental and a content analysis involve photos varying in their narrative perspective (selfie vs … effect. However, if a snapshot style is used (primed or manipulated) – namely, the photographic style appears genuine …
Persistent link: https://www.econbiz.de/10014723703
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Selfies to die for : a review of research on self-photography associated with injury/death in tourism and recreation
Weiler, Betty; Gstaettner, Anna M.; Scherrer, Pascal - In: Tourism management perspectives : TMP 37 (2021), pp. 1-10
Persistent link: https://www.econbiz.de/10012502553
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Curating social image : experimental evidence on the value of actions and selfies
Holm, Håkan J.; Samahita, Margaret - In: Journal of economic behavior & organization : JEBO 148 (2018), pp. 83-104
Persistent link: https://www.econbiz.de/10011985909
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A conceptual study on insights into using "selfie" as a marketing tool by companies : catching the young minds
Naresh, B.; Reddy, D. Bhanu Sree - In: International journal of business innovation and research 19 (2019) 1, pp. 101-108
Persistent link: https://www.econbiz.de/10012098576
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Love my selfie : selfies in managing impressions on social networks
Çadırcı, Tuğçe Ozansoy; Güngör, Ayşegül Sağkaya - In: Journal of marketing communications 25 (2019) 3, pp. 268-287
Persistent link: https://www.econbiz.de/10012203293
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The selfie phenomenon : consumer identities in the social media marketplace
Kedzior, Richard; Allen, Douglas E.; Schroeder, Jonathan E. - In: European journal of marketing : EJM 50 (2016) 9/10, pp. 1767-1772
Persistent link: https://www.econbiz.de/10011616954
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Understanding the selfie phenomenon : current insights and future research directions
Lim, Weng Marc - In: European journal of marketing : EJM 50 (2016) 9/10, pp. 1773-1788
Persistent link: https://www.econbiz.de/10011616973
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Heterotopian selfies : how social media destabilizes brand assemblages
Rokka, Joonas; Canniford, Robin - In: European journal of marketing : EJM 50 (2016) 9/10, pp. 1789-1813
Persistent link: https://www.econbiz.de/10011617013
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Beauty blogger selfies as authenticating practices
Gannon, Valerie; Prothero, Andrea - In: European journal of marketing : EJM 50 (2016) 9/10, pp. 1858-1878
Persistent link: https://www.econbiz.de/10011617901
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Insight into the motivation of selfie postings : impression management and self-esteem
Pounders, Kathrynn; Kowalczyk, Christine M.; Stowers, … - In: European journal of marketing : EJM 50 (2016) 9/10, pp. 1879-1892
Persistent link: https://www.econbiz.de/10011618004