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Why do you look familiar? : exploring the role of employee-customer identification in adapting the service offering
Das, Manoj; Ramalingam, Mahesh - In: International journal of bank marketing 40 (2022) 7, pp. 1654-1679
Persistent link: https://www.econbiz.de/10013532398
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What drives product involvement and satisfaction with OFDs amid COVID-19?
Das, Manoj; Ramalingam, Mahesh - In: Journal of retailing and consumer services 68 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10013366364
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To praise or not to praise- Role of word of mouth in food delivery apps
Das, Manoj; Ramalingam, Mahesh - In: Journal of retailing and consumer services 74 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014363977
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Does impact of campaign and consumer guilt help in exploring the role of national identity and purchase decisions of consumers?
Malhotra, Gunjan; Ramalingam, Mahesh - In: Journal of retailing and consumer services 65 (2022), pp. 1-9
Persistent link: https://www.econbiz.de/10013169645
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Seasonal anomalies in emerging markets : an empirical analysis for Indonesia
Jaisinghani, Dinesh; Ramalingam, Mahesh; Kaur, Muskan - In: International journal of business and globalisation : IJBG 32 (2022) 2/3, pp. 120-140
Persistent link: https://www.econbiz.de/10014232538
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Managerial networking behavior for grant acquisition in nonprofits : an application of the behavioral reasoning theory (BRT)
Panda, Debadutta Kumar; Ramalingam, Mahesh - In: International review on public and non-profit marketing 21 (2024) 2, pp. 371-393
Persistent link: https://www.econbiz.de/10015080789