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Advancing sales theory through...
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Salespeople
19
Verkaufspersonal
19
Service-dominant logic
17
Service-Dominant Logic
14
Selling
13
Verkauf
13
Marketing theory
12
Marketingtheorie
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service-dominant logic
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Vargo, Stephen L.
45
Ahearne, Michael
25
Hartmann, Nathaniel N.
22
Akaka, Melissa Archpru
12
Wieland, Heiko
12
Lusch, Robert F.
11
Koskela-Huotari, Kaisa
7
Lussier, Bruno
7
Atefi, Yashar
4
Chaker, Nawar N.
4
Habel, Johannes
4
Hall, Zachary
4
Krause, Ryan
4
Rutherford, Brian N.
4
Vaid, Shashank
4
Bommaraju, Raghu
3
Lam, Son K.
3
Nariswari, Angeline
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Pourmasoudi, Mohsen
3
Rapp, Adam
3
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Baker, Thomas L.
2
Bolander, Willy
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Edvardsson, Bo
2
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Hall, Zachary R.
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Kaartemo, Valtteri
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Rangarajan, Deva
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Schau, Hope Jensen
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1
Anderson, James G.
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Journal of business research : JBR
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AMS review : official publication of the Academy of Marketing Science
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Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of the Academy of Marketing Science
7
Journal of marketing
4
European Journal of Marketing
3
International Journal of Physical Distribution & Logistics Management
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International Journal of Quality and Service Sciences
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Management Science
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Organizational Behavior and Human Decision Processes
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Organizational behavior and human decision processes
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Organizational dynamics : a quarterly review of organizational behavior for professional managers
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Production and Operations Management
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Review of marketing research
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The Routledge handbook of service research insights and ideas
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The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
67
Other ZBW resources
12
RePEc
9
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1
Systemic and holistic perspectives on sales theory
Hartmann, Nathaniel N.
(
ed.
);
Wieland, Heiko
(
ed.
); …
-
2020
Persistent link: https://www.econbiz.de/10012395135
Saved in:
2
Converging on a new theoretical foundation for selling
Hartmann, Nathaniel N.
;
Wieland, Heiko
;
Vargo, Stephen L.
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10011810242
Saved in:
3
Business models as service strategy
Wieland, Heiko
;
Hartmann, Nathaniel N.
;
Vargo, Stephen L.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
6
,
pp. 925-943
Persistent link: https://www.econbiz.de/10011779549
Saved in:
4
Social anxiety and salesperson performance : the roles of mindful acceptance and perceived sales manager support
Lussier, Bruno
;
Philp, Matthew
;
Hartmann, Nathaniel N.
; …
- In:
Journal of business research : JBR
124
(
2021
),
pp. 112-125
Persistent link: https://www.econbiz.de/10012493844
Saved in:
5
Research on sales and ethics : mapping the past and charting the future
Hartmann, Nathaniel N.
;
Wieland, Heiko
;
Gustafson, Brandon
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
3
,
pp. 653-671
Persistent link: https://www.econbiz.de/10015047926
Saved in:
6
Rethinking the process of diffusion in innovation : a service-ecosystems and institutional perspective
Vargo, Stephen L.
;
Akaka, Melissa Archpru
;
Wieland, Heiko
- In:
Journal of business research : JBR
116
(
2020
),
pp. 526-534
Persistent link: https://www.econbiz.de/10012257653
Saved in:
7
Extending the context of innovation : the co-creation and institutionalization of technology and markets
Akaba, Melissa Archpru
;
Vargo, Stephen L.
;
Wieland, Heiko
- In:
Innovating in practice : perspectives and experiences
,
(pp. 43-57)
.
2017
Persistent link: https://www.econbiz.de/10011569962
Saved in:
8
Extending actor participation in value creation : an institutional view
Wieland, Heiko
;
Koskela-Huotari, Kaisa
;
Vargo, Stephen L.
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 210-226
Persistent link: https://www.econbiz.de/10011591915
Saved in:
9
Service-dominant logic as a unifying theoretical framework for the re-institutionalization of the marketing discipline
Vargo, Stephen L.
;
Wieland, Heiko
;
O'Brien, Matthew
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014303782
Saved in:
10
The nature and fundamental elements of digital service innovation
Vargo, Stephen L.
;
Fehrer, Julia
;
Wieland, Heiko
; …
- In:
Journal of service management
35
(
2024
)
2
,
pp. 227-252
Persistent link: https://www.econbiz.de/10015077977
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