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1
Determinants of consumer retention strategies for telecom service industry in Central
India
Sharma, Vinod
;
Joseph, Sunny
;
Poulose, Jeanne
- In:
Problems and perspectives in management : PPM ; …
16
(
2018
)
2
,
pp. 306-320
Persistent link: https://www.econbiz.de/10011986317
Saved in:
2
The antecedents of rural customers' satisfaction and loyalty regarding mobile banking services during the COVID-19 pandemic in
India
Verma, Saurabh
;
Gupta, Mamta
;
Biswas, Anandita
- In:
International journal of business forecasting and …
9
(
2024
)
2
,
pp. 197-212
Persistent link: https://www.econbiz.de/10014512030
Saved in:
3
Omnichannel retailing : does it empower consumers and influence patronage?
Mishra, Sita
;
Malhotra, Gunjan
;
Arora, Vibha
; …
- In:
International journal of retail and distribution management
50
(
2022
)
2
,
pp. 229-250
Persistent link: https://www.econbiz.de/10013397937
Saved in:
4
Consumer adoption of pro-poor service innovations in subsistence marketplaces
Hasan, Md. Rajibul
;
Lowe, Ben
;
Petrovici, Dan
- In:
Journal of business research : JBR
121
(
2020
),
pp. 461-475
Persistent link: https://www.econbiz.de/10012417368
Saved in:
5
The subsistence marketplaces approach to poverty : lications for marketing theory
Venugopal, Srinivas
;
Viswanathan, Madhu
- In:
Marketing theory
17
(
2017
)
3
,
pp. 341-356
Persistent link: https://www.econbiz.de/10011824998
Saved in:
6
What the subsistence marketplaces stream is really about : beginning with micro-level understanding and being bottom-up
Viswanathan, Madhu
- In:
Journal of marketing management : MM
33
(
2017
)
17/18
,
pp. 1570-1584
Persistent link: https://www.econbiz.de/10011854359
Saved in:
7
Living the African dream : how subsistence entrepreneurs move to middle-class consumer markets in developing and emerging countries
Daouda, Falylath Babah
;
Ingenbleek, Paulus Theodorus Maria
- In:
Journal of public policy & marketing
38
(
2019
)
1
,
pp. 42-60
Persistent link: https://www.econbiz.de/10012534192
Saved in:
8
Revisiting business relationship quality in subsistence marketplaces
Hani, Umme
;
Akter, Shahriar
;
Wickramasinghe, Ananda
; …
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 197-218
Persistent link: https://www.econbiz.de/10014226499
Saved in:
9
Role of employee responsiveness towards customer affective commitment and customer satisfaction in VUCA environment : a study on
insurance
segment
Paposa, Kamalpreet Kaur
;
Paposa, Sukhvinder Singh
- In:
International journal of public sector performance …
13
(
2024
)
2
,
pp. 178-189
Persistent link: https://www.econbiz.de/10015070787
Saved in:
10
Be happy, be loyal? : exploring drivers for renewal of mobile-delivered index
insurance
Kirchner, Ella
;
Mußhoff, Oliver
- In:
The journal of development studies
60
(
2024
)
6
,
pp. 831-847
Persistent link: https://www.econbiz.de/10014548340
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