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~institution:"AMA Winter Academic Conference <2020, San Diego, Calif.>"
~institution:"International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>"
~subject:"Markenführung"
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Markenführung
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AMA Winter Academic Conference <2020, San Diego, Calif.>
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
Springer Fachmedien Wiesbaden
18
Information Resources Management Association
8
NetLibrary, Inc
7
Gesellschaft zur Erforschung des Markenwesens
6
American Marketing Association
4
Haufe-Lexware GmbH & Co. KG
4
National Bureau of Economic Research
3
Verlag Dr. Kovač
3
Books on Demand GmbH <Norderstedt>
2
Chambre de commerce et d'industrie de Paris
2
Edward Elgar Publishing
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Erasmus Research Institute of Management
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Gesellschaft für Konsum-, Markt- und Absatzforschung
2
Helmut-Schmidt-Universität
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Internationale Konferenz "DerMarkentag" <7., 2018, Koblenz>
2
Lehmanns Media GmbH
2
AMA Winter Academic Conference <2021, Online>
1
Brandsboard e.V.
1
Economist Intelligence Unit <London>
1
Erich-Schmidt-Verlag <Berlin>
1
European University Institute
1
Europäische Kommission / Gemeinsame Forschungsstelle
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Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Forschungskolloquium anlässlich des 65. Geburtstages von Professor Dr. Manfred Helzer <1997, Berlin>
1
Global Brand Conference <11., 2016, Bradford>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Goethe-Universität Frankfurt am Main
1
Gottfried Wilhelm Leibniz Universität Hannover
1
Harvard Graduate School of Business Administration
1
IGI Global
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Institut für Handelsmanagement <Münster (Westf)>
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Institut für Markt- und Distributionsforschung <Köln>
1
Institute for Corporate Culture Affairs <Frankfurt, Main>
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Institute of Practitioners in Advertising <London>
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Interbrand
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International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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Advances in national
brand
and private label marketing : fourth international conference, 2017
Martínez-López, Francisco J.
(
ed.
); …
-
International Conference on Research on National Brand …
-
2017
Persistent link: https://www.econbiz.de/10011664011
Saved in:
2
Consumers and firms in a global world : AMA Winter Academic Conference 2020 : AMA educators proceedings volume 31 : San Diego, California, USA, 14-16 February 2020
Lukas, Bryan A.
(
ed.
);
Ferrell, Odies C.
(
ed.
)
-
AMA Winter Academic Conference <2020, San Diego, Calif.>
;
…
-
2020
Persistent link: https://www.econbiz.de/10012486210
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