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Marketingtheorie
40
Marketing theory
36
Marketing management
26
Marketingmanagement
26
Marketing
16
Consumer behaviour
11
Konsumentenverhalten
11
Marktforschung
9
Market research
7
Theorie
7
Theory
7
Internationales Marketing
6
USA
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United States
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Verkauf
6
International marketing
5
Selling
5
Beziehungsmarketing
4
Relationship marketing
4
Absatztheorie
2
International market entry
2
Internationaler Markteintritt
2
Internet
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Vereinigte Staaten
2
Welt
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World
2
Absatz
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Corporate Social Responsibility
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Corporate social responsibility
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Distribution costs
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E-commerce
1
Economics
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Einzelhandel
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Electronic Commerce
1
History of economic thought
1
Internet marketing
1
Knowledge society
1
Kongress
1
Market mechanism
1
Marketingpolitik
1
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Book / Working Paper
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Konferenzschrift
33
Collection of articles of several authors
21
Sammelwerk
21
Conference proceedings
20
Graue Literatur
8
Non-commercial literature
8
Elektronischer Datenträger
4
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1
Lehrbuch
1
Medienkombination
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Mehrbändiges Werk
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English
40
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Alderson, Wroe
2
Cox, Reavis
2
LeClair, Debbie Thorne
2
Allen, Chris T.
1
Bartels, Robert D. W.
1
Bearden, William O.
1
Bellenger, Danny N.
1
Bharadwaj, Sundar
1
Blair, Edward
1
Brady, Michael K.
1
Brown, Tom
1
Chakrapani, Chuck
1
Childers, Terry L.
1
Cron, William L.
1
Dunne, Patrick M.
1
Easwar, Iyer
1
Evans, Kenneth R.
1
Greenberg, Barnett A.
1
Grewal, Dhruv
1
Griffith, David
1
Hamilton, Rebecca W.
1
Hartline, Michael
1
Henderson, Geraldine Rosa
1
Hunter, Gary K.
1
Jaworski, Bernard J.
1
Kamakura, Wagner A.
1
Kamins, Michael A.
1
Kerin, Roger A.
1
Krishnan, Ram
1
Lamb, Charles W.
1
Lamb, Charles William
1
Lichtenthal, David
1
Lichtenthal, J. David
1
Madden, Thomas Justin
1
Moore, Marian C.
1
Noble, Stephanie M.
1
O'Regan, Rob
1
Park, C. Whan
1
Pechmann, Connie
1
Perreault, William D.
1
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American Marketing Association
Institute for Transportation Studies (ITS), University of California-Berkeley
443
Institute of Transportation Studies (ITS), University of California-Davis
368
Institute for the Study of Labor (IZA)
57
National Bureau of Economic Research
42
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
34
Springer Fachmedien Wiesbaden
24
Economics Research, World Bank Group
22
C.E.P.R. Discussion Papers
21
CESifo
13
OECD
11
HAL
10
eSocialSciences
10
EconWPA
9
Florida Atlantic University
9
Forschungsbasierte Infrastruktureinrichtung "Sozio-oekonomisches Panel (SOEP)", DIW Berlin (Deutsches Institut für Wirtschaftsforschung)
9
International Organization for Migration
9
Elinkeinoelämän Tutkimuslaitos (ETLA)
8
Europäische Kommission / Generaldirektion Bildung und Kultur
8
London School of Economics and Political Science
8
Erasmus Research Institute of Management
7
Europäische Kommission / Gemeinsame Forschungsstelle
7
Verein Deutscher Ingenieure
7
Collegio Carlo Alberto, Università degli Studi di Torino
6
Deutschland / Umweltbundesamt
6
Edward Elgar Publishing
6
Groupe d'Analyse et de Théorie Économique Lyon St-Étienne (GATE Lyon St-Étienne), Faculté de Sciences Économiques et de Gestion
6
Inter-American Development Bank
6
Sveučilište u Splitu / Sveučilišni odjel za stručne studije
6
University of Bamberg Press
6
William Davidson Institute, University of Michigan
6
Academy of Marketing Science
5
Akademie für Raumforschung und Landesplanung
5
Centre d'Économie de la Sorbonne, Université Paris 1 (Panthéon-Sorbonne)
5
DIW Berlin (Deutsches Institut für Wirtschaftsforschung)
5
Deutsche Verkehrswissenschaftliche Gesellschaft
5
Forschungsinstitut zur Zukunft der Arbeit
5
IGI Global
5
Institut für Mobilitätsforschung
5
London School of Economics (LSE)
5
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Published in...
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Marketing theory and applications
8
Proceedings series / American Marketing Association
6
AMA educators' proceedings
3
Series / American Marketing Association
3
AMA proceedings series
1
Educators' conference proceedings
1
Educators' proceedings
1
Fall Conference / Abstracts of papers
1
Marketing knowledge series
1
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Source
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ECONIS (ZBW)
38
USB Cologne (EcoSocSci)
2
Showing
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1
"Marketing theory and applications" : ... AMA Winter Educators' Conference
1990
Persistent link: https://www.econbiz.de/10000412095
Saved in:
2
Marketing theory and metatheory
Bartels, Robert D. W.
-
1970
-
1. print
Persistent link: https://www.econbiz.de/10000674774
Saved in:
3
Theory in marketing
Cox, Reavis
(
contributor
);
Alderson, Wroe
(
contributor
); …
-
1964
-
1. print
Persistent link: https://www.econbiz.de/10000674815
Saved in:
4
"Marketing theory and applications" ; 1997=Vol. 8
LeClair, Debbie Thorne
(
contributor
); …
-
1997
Persistent link: https://www.econbiz.de/10000680695
Saved in:
5
"Marketing theory and applications" ; 1998=Vol. 9
Grewal, Dhruv
(
contributor
);
Pechmann, Connie
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000680701
Saved in:
6
Theoretical developments in marketing
Lamb, Charles W.
(
contributor
); …
-
1980
Persistent link: https://www.econbiz.de/10000684529
Saved in:
7
Broadening the concept of marketing
Sparks, David L.
(
contributor
)
-
American Marketing Association
-
1970
Persistent link: https://www.econbiz.de/10000562049
Saved in:
8
"Marketing theory and applications" ; 2002=Vol. 13
Evans, Kenneth R.
(
contributor
);
Scheer, Lisa K.
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001752828
Saved in:
9
"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
10
"Marketing theory and applications" ; 2001=Vol. 12
Krishnan, Ram
(
contributor
);
Viswanathan, Madhu
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001796328
Saved in:
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