//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Demand reduction from plain an...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
34
Konsumentenverhalten
34
Marketing management
26
Marketingmanagement
26
Marketing
23
Marktforschung
12
Market research
11
Marketing theory
11
Marketingtheorie
11
Internet marketing
9
Online-Marketing
9
Beziehungsmarketing
8
Corporate Social Responsibility
8
Corporate social responsibility
8
Relationship marketing
8
USA
8
United States
8
Welt
7
World
7
Advertising
5
Theorie
5
Theory
5
Werbung
5
Brand management
3
Green marketing
3
Markenführung
3
Nachhaltigkeit
3
Selling
3
Social Web
3
Social change
3
Social web
3
Sozialer Wandel
3
Sustainability
3
Sustainable product
3
Verkauf
3
Öko-Marketing
3
Öko-Produkt
3
Artificial intelligence
2
International marketing
2
Internationales Marketing
2
more ...
less ...
Type of publication
All
Book / Working Paper
36
Type of publication (narrower categories)
All
Konferenzschrift
29
Collection of articles of several authors
9
Sammelwerk
9
Conference proceedings
6
Language
All
English
35
Undetermined
1
Author
All
Flynn, Andrea Godfrey
3
Mehta, Ravi
3
Satornino, Cinthia B.
3
Shimp, Terence A.
2
Allen, Chris T.
1
Alvarez Mourey, James
1
Arnold, Todd J.
1
Baker, Stacey Menzel
1
Belk, Russell W.
1
Blair, Edward
1
Blanchard, Simon
1
Bohl, Don Lee
1
Chandy, Rajesh K.
1
Childers, Terry L.
1
Cross, Samantha N. N.
1
Cutright, Keisha
1
Douglas, Susan P.
1
EIGHMEY, JOHN
1
Epp, Amber M.
1
Ferrell, Odies C.
1
Goldenberg, Jacob
1
Griffith, David
1
Hamilton, Rebecca W.
1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
Hunter, Gary K.
1
Im, Subin
1
Inman, Jeffrey
1
Jaworski, Bernard J.
1
Kamakura, Wagner A.
1
Laran, Juliano
1
Lichtenthal, David
1
Lichtenthal, J. David
1
Lukas, Bryan A.
1
Lusch, Robert F.
1
Madden, Thomas Justin
1
Mallapragada, Girish
1
Malter, Alan J.
1
Mitchell, Andrew A.
1
Moorman, Christine
1
more ...
less ...
Institution
All
American Marketing Association
National Bureau of Economic Research
1,324
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
172
Springer Fachmedien Wiesbaden
147
Institute for the Study of Labor (IZA)
127
Max-Planck-Institut für Ökonomik <Jena> / Abteilung Strategische Interaktion
89
HAL
85
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
81
Wirtschaftswissenschaftliche Fakultät, Friedrich-Schiller-Universität Jena
58
OECD
57
Center for Economic Research <Tilburg>
52
CESifo
50
C.E.P.R. Discussion Papers
48
International Monetary Fund (IMF)
48
Institut für Finanzwissenschaft, Fakultät für Volkswirtschaft und Statistik
47
International Energy Agency
45
Centre for Decision Research and Experimental Economics (CeDEx), School of Economics
44
Verlag Dr. Kovač
44
European Association of Agricultural Economists - EAAE
41
IGI Global
40
Friedrich-Schiller-Universität Jena
39
Tinbergen Instituut
39
Max-Planck-Institut für Ökonomik <Jena> - Abteilung für Strategische Interaktion
38
Groupe d'Analyse et de Théorie Économique Lyon St-Étienne (GATE Lyon St-Étienne), Faculté de Sciences Économiques et de Gestion
37
EconWPA
36
Thurgauer Wirtschaftsinstitut an der Universität Konstanz
34
Agricultural and Applied Economics Association - AAEA
32
World Bank Group
32
Tilburg University, Center for Economic Research
31
Department of Economics, Oxford University
29
eSocialSciences
29
Institut für Volkswirtschaftslehre, Wirtschaftswissenschaftliche Fakutät
28
Department of Economics, University of California-Santa Barbara (UCSB)
27
Forschungsinstitut zur Zukunft der Arbeit
27
Department of Economics and Finance, College of Business and Economics
26
Edward Elgar Publishing
26
Institut für Demoskopie Allensbach
26
Information Resources Management Association
24
Tinbergen Institute
24
Florida Department of Citrus
23
more ...
less ...
Published in...
All
Marketing theory and applications
7
AMA educators' proceedings
5
Series / American Marketing Association
5
AMA briefings & surveys
1
AMA educators proceedings
1
AMA proceedings series
1
Source
All
ECONIS (ZBW)
35
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
36
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
"Marketing in the new Europe" : the 44th ESOMAR Marketing Research Congress ; customer satisfaction and quality management ; joint session ; ESOMAR, AMA - American Management Assoc...
1991
Persistent link: https://www.econbiz.de/10000828594
Saved in:
2
Leveraging new technologies to create value ; AMA Summer Educators' Conference 2014 ; AMA educators proceedings volume 25 ; San Francisco, California, 1 - 3 August 2014
Hamilton, Rebecca W.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011288446
Saved in:
3
Innovating and collaborating in a global marketplace : AMA Summer Educators' Conference 2013 : AMA educators proceedings volume 24 : Boston, Massachussetts, USA, 9 - 11 August 2013
Slotegraaf, Rebecca
(
ed.
);
Griffith, David
(
ed.
)
-
Summer Educators' Conference <2013, Boston, Mass.>
-
2014
Persistent link: https://www.econbiz.de/10010360300
Saved in:
4
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Ch...
Arnold, Todd J.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790455
Saved in:
5
What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 20...
Hennig-Thurau, Thorsten
(
ed.
);
Hofacker, Charles F.
(
ed.
)
-
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
;
…
-
2016
Persistent link: https://www.econbiz.de/10011528126
Saved in:
6
Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
(
contributor
); …
-
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
-
2014
Persistent link: https://www.econbiz.de/10010404712
Saved in:
7
1987 AMA educators' proceedings
Douglas, Susan P.
(
contributor
)
-
American Marketing Association
-
1987
Persistent link: https://www.econbiz.de/10001548914
Saved in:
8
1986 AMA educators' proceedings
Shimp, Terence A.
(
contributor
)
-
American Marketing Association
-
1986
Persistent link: https://www.econbiz.de/10001548937
Saved in:
9
1985 AMA educators' proceedings
Lusch, Robert F.
(
contributor
)
-
American Marketing Association
-
1985
Persistent link: https://www.econbiz.de/10001548945
Saved in:
10
1984 AMA educators' proceedings
Belk, Russell W.
(
contributor
)
-
American Marketing Association
-
1984
Persistent link: https://www.econbiz.de/10001548951
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->