//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Influence of marketing mix str...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing management
58
Marketingmanagement
58
Marketing
35
Consumer behaviour
26
Konsumentenverhalten
26
Marketing theory
26
Marketingtheorie
26
USA
15
United States
15
Marktforschung
14
Theorie
14
Theory
14
Market research
13
Beziehungsmarketing
10
Relationship marketing
10
Selling
9
Verkauf
9
Internet marketing
8
Online-Marketing
8
International marketing
6
Internationales Marketing
6
Corporate Social Responsibility
5
Corporate social responsibility
5
Welt
5
World
5
Absatz
4
Brand management
4
Markenführung
4
Werbung
4
Advertising
3
Absatzplanung
2
International market entry
2
Internationaler Markteintritt
2
Internet
2
Knowledge management
2
Wissensmanagement
2
03.12.1989
1
15.09.1991
1
17.02.1985
1
Absatzforschung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
57
Journal
1
Type of publication (narrower categories)
All
Konferenzschrift
42
Collection of articles of several authors
26
Sammelwerk
26
Conference proceedings
23
Graue Literatur
10
Non-commercial literature
10
Elektronischer Datenträger
3
Medienkombination
2
Mehrbändiges Werk
2
Multi-volume publication
2
CD-ROM, DVD
1
Lehrbuch
1
Monografische Reihe
1
Series
1
Textbook
1
more ...
less ...
Language
All
English
58
Author
All
Brown, Tom
2
Jaworski, Bernard J.
2
Shimp, Terence A.
2
Allen, Chris T.
1
Alvarez Mourey, James
1
Arnold, Todd J.
1
Baker, Stacey Menzel
1
Balazs, Anne L.
1
Bartels, Robert D. W.
1
Belk, Russell W.
1
Blair, Edward
1
Blanchard, Simon
1
Brady, Michael K.
1
Brown, James R.
1
Büschken, Joachim
1
Chandy, Rajesh K.
1
Childers, Terry L.
1
Cron, William L.
1
Cross, Samantha N. N.
1
Cutright, Keisha
1
Douglas, Susan P.
1
Epp, Amber M.
1
Evans, Kenneth R.
1
Ferrell, Odies C.
1
Grewal, Dhruv
1
Griffith, David
1
Hamilton, Rebecca W.
1
Hartline, Michael
1
Henderson, Geraldine Rosa
1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
Houston, Michael J.
1
Hunter, Gary K.
1
Im, Subin
1
Inman, Jeffrey
1
Kamakura, Wagner A.
1
Kamins, Michael A.
1
Kerin, Roger A.
1
King, Robert L.
1
Krishnan, Ram
1
more ...
less ...
Institution
All
American Marketing Association
National Bureau of Economic Research
198
Springer Fachmedien Wiesbaden
131
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
117
OECD
93
International Association for the Study of Insurance Economics
90
International Monetary Fund
88
International Monetary Fund (IMF)
87
HAL
44
Université Paris-Dauphine (Paris IX)
38
Institute for the Study of Labor (IZA)
34
C.E.P.R. Discussion Papers
31
Books on Demand GmbH <Norderstedt>
29
Verlag Dr. Kovač
29
Mathematica Policy Research
26
Département de Sciences Économiques, Université de Montréal
22
Federal Reserve Bank of Chicago
21
Tinbergen Instituut
20
eSocialSciences
20
Gesamtverband der Deutschen Versicherungswirtschaft
19
World Bank
19
International Food Policy Research Institute (IFPRI)
18
American Enterprise Institute
17
Edward Elgar Publishing
17
European Society for Opinion and Marketing Research
17
IGI Global
17
W.E. Upjohn Institute for Employment Research
17
Bundesversicherungsanstalt für Angestellte
16
Centre Interuniversitaire de Recherche en Économie Quantitative (CIREQ)
16
EconWPA
16
Fördergesellschaft Marketing an der Universität Augsburg
16
Institut für Versicherungswirtschaft <Sankt Gallen>
16
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
15
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
15
European Association of Agricultural Economists - EAAE
15
Federal Reserve Bank of New York
15
Inter-American Development Bank
15
Tinbergen Institute
15
International Labour Organization (ILO), United Nations
14
World Bank Group
14
more ...
less ...
Published in...
All
Series / American Marketing Association
9
Marketing theory and applications
7
Proceedings series / American Marketing Association
7
AMA educators' proceedings
6
... AMA educators' proceedings
1
2008 AMA educators' proceedings
1
AMA educators proceedings
1
AMA proceedings series
1
Combined proceedings (Spring Conference + Fall Conference)
1
EBSCOhost eBook Collection
1
Fall Conference / Abstracts of papers
1
Fall conference / Proceedings
1
Marketing knowledge series
1
Proceedings of the ... AMA annual marketing conference
1
more ...
less ...
Source
All
ECONIS (ZBW)
58
Showing
1
-
10
of
58
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Enhancing knowledge development in marketing
2011
Persistent link: https://www.econbiz.de/10000546225
Saved in:
2
"Marketing theory and applications" : ... AMA Winter Educators' Conference
1990
Persistent link: https://www.econbiz.de/10000412095
Saved in:
3
Marketing in turbulent times and Marketing : the challenges and the opportunities
Mazze, Edward M.
(
contributor
)
-
1975
Persistent link: https://www.econbiz.de/10000049030
Saved in:
4
Linking marketing and technology strategies : December 3 - 5, 1989
McTavish, Ronald
(
contributor
)
-
1990
Persistent link: https://www.econbiz.de/10000844090
Saved in:
5
Marketing to an aging population : selected readings
Schewe, Charles D.
(
contributor
); …
-
1990
-
2. ed
Persistent link: https://www.econbiz.de/10000837247
Saved in:
6
"Marketing in the new Europe" : the 44th ESOMAR Marketing Research Congress ;
customer
satisfaction
and quality management ; joint session ; ESOMAR, AMA - American Management Assoc...
1991
Persistent link: https://www.econbiz.de/10000828594
Saved in:
7
A strategic approach to business marketing
Spekman, Robert E.
(
contributor
); …
-
1985
Persistent link: https://www.econbiz.de/10000697570
Saved in:
8
Marketing communications : theory and research
Houston, Michael J.
(
ed.
);
Lutz, Richard J.
(
contributor
)
-
1985
Persistent link: https://www.econbiz.de/10000710974
Saved in:
9
Marketing and the new science of planning
King, Robert L.
(
contributor
)
-
1968
Persistent link: https://www.econbiz.de/10000674896
Saved in:
10
"Marketing theory and applications" ; 1997=Vol. 8
LeClair, Debbie Thorne
(
contributor
); …
-
1997
Persistent link: https://www.econbiz.de/10000680695
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->