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Glossary of marketing terms
Hart, Norman Arthur (ed.); Stapleton, John (contributor) - 1977
Persistent link: https://www.econbiz.de/10000558330
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The fundamentals and practice of marketing
Wilmshurst, John - 1978
Persistent link: https://www.econbiz.de/10000558446
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The fundamentals and practice of marketing
Wilmshurst, John - 1985 - 2. ed; Reprint
Persistent link: https://www.econbiz.de/10003024957