Showing 31 - 40 of 41
There is a definite focus in Information Systems (IS) research that is based around the identification of variables that measure the factors that influence IS success in small business. Identification of measures is of importance to the individuals running those businesses as well as researchers...
Persistent link: https://www.econbiz.de/10009482214
BHP Billiton is the world's largest resources company, although it is a relatively new global corporation having been assembled from the merger of BHP Ltd, a large Australian mining and steel manufacturing company, and Billiton PIc, a UK-listed company with extensive mining histories in southern...
Persistent link: https://www.econbiz.de/10009482226
Purpose ? The objective of this paper is to compare the management style of marketing managers in Australia with the counterparts in the People's Republic of China (PRC). Design/methodology/approach ? Based on the differences in cultural dimensions and context, five hypotheses related to...
Persistent link: https://www.econbiz.de/10009482230
This paper examines whether the perceived risk of online purchasing by consumers varies with the frequency of previous purchases, satisfaction with previous purchase experiences, the good/service orientation of an intended purchase and the level of purchase decision involvement required. No...
Persistent link: https://www.econbiz.de/10009482231
With developments such as an increase in competition, busier and more sophisticated consumers, companies attempt to achieve a competitive advantage through increased brand equity of their product offerings. Increased brand equity often translates into increased brand loyalty, which in turn means...
Persistent link: https://www.econbiz.de/10009482234
The viability of ethnic market targeting can be increased through high provider retention by customers. Concepts of loyalty and switching are explored and applied to a study of the Portuguese community in Sydney, Australia. Considering three classes of products, the aims are to examine...
Persistent link: https://www.econbiz.de/10009482242
Sales force automation refers to the automation of sales activities within an organization. Depending on the context, SFA may refer to the concept, the tools or the system. Because the literature refers to the importance of customer value creation and competitive advantage in considering SFA,...
Persistent link: https://www.econbiz.de/10009482243
This dissertation presents a theoretical model of information systems (IS) project management that aims to improve the rate of project success, estimated at time of writing to be less than 50% despite over thirty years of experience. The inquiry into IS managementand the development of the CED...
Persistent link: https://www.econbiz.de/10009482251
The paper uses an Australian case study to investigate the changing face of the financial planning arena. It provides an introduction to the establishment of the financial planning industry in Australia. In particular it focuses on the way financial planners have been required to develop...
Persistent link: https://www.econbiz.de/10009482258
This paper is an account of institutional and spatial shifts in the Sydney basin economy that coalesce around Australia's current, long period of prosperity. The paper briefly sources this prosperity, noting the key shifts towards the financial and professional services sectors that accompany...
Persistent link: https://www.econbiz.de/10009482272