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Image and personality: two complementary tools to position and differentiate retailers
Louis, Didier; Lombart, Cindy - HAL - 2011
The objective of this research is to study retailers' positioning and the way they are different from each other through the concepts of image and personality. To illustrate this point, eight retailers in three sectors (grocery, clothing and sport articles) that are leading retailers in France...
Persistent link: https://www.econbiz.de/10010752353
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When cost improvements harm consumers
Gruyer, Nicolas; Bontems, Philippe - HAL - 2007
This paper demonstrates that in a vertical structure, improving cost efficiency might sometimes be detrimental to consumers, by increasing market price. This is in stark contrast to the standard result in oligopoly theory which suggests that the surplus generates by any efficiency gain in...
Persistent link: https://www.econbiz.de/10010898592
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How institutions affect retailers' internationalization ?
Durand, Cédric - HAL - 2007
This paper examines the institutional and economic factors determining success and failure of global retailers abroad through the trajectories of Wal-Mart and Carrefour. Three kinds of explanations are considered : the time and modalities of entry and development, the factors that allow the...
Persistent link: https://www.econbiz.de/10008794865
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Multi-Channel Retail Supply Chain Management: Fulfillment systems in Multi-Channel Retailing - Customer Expectations and Economic Performance
Lang, Gerald - HAL - 2010
Increasingly, store-based retailers are opening an additional online sales channel and becoming multi-channel retailers. The integration of these different channels raises the question how to redefine the strategic marketing elements and the operations, as the two channels have different...
Persistent link: https://www.econbiz.de/10008833314
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The Brazilian organic food sector: Prospects and constraints of facilitating the inclusion of smallholders
Blanc, Julien; Kledal, Paul - HAL - 2012
The Brazilian organic food sector has experienced important growth during the last two decades. Brazilian smallholders, however, are facing huge challenges to enter and benefit from this growth in a sustainable way. Combining the lens of New Institutional Economics and socio-anthropology, we...
Persistent link: https://www.econbiz.de/10010618110
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"No Strings Attached": Welcoming the Existential Gift in Business
Fremeaux, Sandrine; Michelson, Grant - HAL - 2011
Social relations are predominantly influenced by an exchange paradigm whereby the logic of reciprocity shapes behaviour. If the notion of exchange instrumentalism is common across different business disciplines, this does not deny attempts - such as through gift exchange theory - to present...
Persistent link: https://www.econbiz.de/10010820987
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Post-Hofstede diversity/cultural studies: what contributions to accounting knowledge?
Joannides, Vassili; Berland, Nicolas; Wickramasinghe, D. T. - HAL - 2010
Since Hofstede published his book, The consequences of culture, numerous comparative studies have flourished and built …, we selected all papers published by international accounting journals in 2009 and dealing with culture or diversity. In … have in common that they make culture part of the social environment in which an accounting situation is observed. This …
Persistent link: https://www.econbiz.de/10009654258
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Les Parcs Industriels Fournisseurs : des Communautés de Pratique qui s‟ignorent ?
Adam-Ledunois, Sonia; Renault, Sophie - HAL - 2006
PIF. En effet, l‟un des fondements des communautés de pratique est lié à la culture commune de ses membres. Or, au sein …
Persistent link: https://www.econbiz.de/10010544337
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La coordination des Parcs Industriels Fournisseurs : l'art de l'équilibre
Adam-Ledunois, Sonia; Renault, Sophie - HAL - 2007
Dans le secteur automobile, la question de l'éloignement ou de la proximité des sources d'approvisionnement suscite débat. Faut-il privilégier des fournisseurs éloignés, situés dans des pays low cost ? Au contraire, quels avantages ou risques peuvent être dégagés d'un approvisionnement...
Persistent link: https://www.econbiz.de/10010544339
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La coordination des Parcs Industriels Fournisseurs : l'art de l'équilibre
Adam-Ledunois, Sonia; Renault, Sophie - HAL - 2007
Dans le secteur automobile, la question de l'éloignement ou de la proximité des sources d'approvisionnement suscite débat. Faut-il privilégier des fournisseurs éloignés, situés dans des pays low cost ? Au contraire, quels avantages ou risques peuvent être dégagés d'un approvisionnement...
Persistent link: https://www.econbiz.de/10010547610