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Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
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ECONIS (ZBW)
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Harvard business review on the high-performance organization
2006
Persistent link: https://www.econbiz.de/10003394879
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2
Managing performance to maximize results
2007
Persistent link: https://www.econbiz.de/10003403377
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3
Harvard Business Review on measuring corporate performance
1998
Persistent link: https://www.econbiz.de/10013541478
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Harvard business review on retailing and merchandising
2008
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[Reprint]
Persistent link: https://www.econbiz.de/10003725810
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5
Private label strategy : how to meet the store brand challenge
Kumar, Nirmalya
;
Steenkamp, Jan-Benedict E. M.
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2007
Persistent link: https://www.econbiz.de/10003350841
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What is marketing?
Silk, Alvin J.
(
contributor
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2006
Persistent link: https://www.econbiz.de/10003339746
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Connecting with your customers
2006
Persistent link: https://www.econbiz.de/10003292010
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Simply better : winning and keeping customers by delivering what matters most
Barwise, Patrick
;
Meehan, Sean A.
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2004
Persistent link: https://www.econbiz.de/10001830108
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Mass affluence : seven new rules of marketing to today's consumer
Nunes, Paul
;
Johnson, Brian
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2004
Persistent link: https://www.econbiz.de/10001932772
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When marketing becomes a minefield
2004
Persistent link: https://www.econbiz.de/10001950121
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