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~institution:"Harvard Graduate School of Business Administration"
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Marketing management : ¬a stra...
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Strategic management
24
Strategisches Management
24
Marketingmanagement
8
Marketing
7
Marketing management
7
Competitive strategy
5
Wettbewerbsstrategie
5
Firm growth
4
Innovation management
4
Innovationsmanagement
4
Unternehmenswachstum
4
Betriebliches Informationssystem
3
Beziehungsmarketing
3
Business intelligence system
3
Führungskräfte
3
Führungspersönlichkeit
3
Führungsstil
3
Leadership personality
3
Leadership style
3
Management
3
Managers
3
Market research
3
Marktforschung
3
Organisatorischer Wandel
3
Organizational change
3
Relationship marketing
3
Consumer behaviour
2
Customer satisfaction
2
Einzelhandel
2
Informationsmanagement
2
Innovation
2
Konsumentenverhalten
2
Kundenorientierung
2
Kundenzufriedenheit
2
Performance measurement
2
Performance-Messung
2
Retail trade
2
Risikomanagement
2
Risk management
2
Strategische Planung
2
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Book / Working Paper
34
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Collection of articles of several authors
12
Sammelwerk
12
Aufsatzsammlung
6
Reprint
6
Handbook
4
Handbuch
4
Bibliografie
1
Collection of articles written by one author
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Glossar enthalten
1
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1
Sammlung
1
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English
34
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Watkins, Michael
2
Zook, Chris
2
Bartlett, Christopher A.
1
Barwise, Patrick
1
Benko, Cathleen
1
Broadbent, Marianne
1
Butman, John
1
Daly, Peter H.
1
Dolan, Robert J.
1
Evans, David S.
1
Govindarajan, Vijay
1
Hope, Jeremy
1
Joachimsthaler, Erich
1
Joachimsthaler, Erich A.
1
Johnson, Brian
1
Kitzis, Ellen S.
1
Kotter, John P.
1
Kumar, Nirmalya
1
Lachenauer, Robert
1
Levitt, Theodore
1
MacMillan, Ian C.
1
McFarlan, Franklin Warren
1
McFarlan, Warren F.
1
McGrath, Rita Gunther
1
Meehan, Sean A.
1
Nunes, Paul
1
Porter, Michael E.
1
Reavis, Cate
1
Ross, Jeanne W.
1
Schmalensee, Richard
1
Silk, Alvin J.
1
Stalk, George
1
Steenkamp, Jan-Benedict E. M.
1
Trimble, Chris
1
Weill, Peter
1
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Harvard Graduate School of Business Administration
Agricultural and Applied Economics Association - AAEA
542
Springer Fachmedien Wiesbaden
397
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
European Association of Agricultural Economists - EAAE
140
Southern Agricultural Economics Association - SAEA
134
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
American Marketing Association
119
Economic Research Service, Department of Agriculture
111
African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
Australian Agricultural and Resource Economics Society - AARES
94
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
National Bureau of Economic Research
78
Edward Elgar Publishing
75
Office of the Chief Economist, Department of Agriculture
72
IGI Global
71
Université Paris-Dauphine (Paris IX)
70
Verlag Dr. Kovač
57
Books on Demand GmbH <Norderstedt>
55
Springer-Verlag GmbH
53
Haufe-Lexware GmbH & Co. KG
52
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
51
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
49
Department of Agricultural and Resource Economics, University of California-Berkeley
47
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
De Gruyter Oldenbourg
40
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
40
Western Agricultural Economics Association - WAEA
40
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
38
European Society for Opinion and Marketing Research
34
OECD
34
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
Fördergesellschaft Marketing an der Universität Augsburg
31
HAL
31
Verlag Franz Vahlen
31
Agricultural and Food Policy Center (AFPC), Department of Agricultural Economics
30
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The Harvard business review paperback series
10
Ideas with impact
6
Management dilemmas
2
Harvard business essentials series
1
The Harvard Business Review paperback series / Management
1
The practice of management series
1
The results-driven manager series
1
What is? series
1
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ECONIS (ZBW)
34
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1
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1
Private label strategy : how to meet the store brand challenge
Kumar, Nirmalya
;
Steenkamp, Jan-Benedict E. M.
-
2007
Persistent link: https://www.econbiz.de/10003350841
Saved in:
2
What is
marketing
?
Silk, Alvin J.
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003339746
Saved in:
3
Simply better : winning and keeping customers by delivering what matters most
Barwise, Patrick
;
Meehan, Sean A.
-
2004
Persistent link: https://www.econbiz.de/10001830108
Saved in:
4
Mass affluence : seven new rules of
marketing
to today's consumer
Nunes, Paul
;
Johnson, Brian
-
2004
Persistent link: https://www.econbiz.de/10001932772
Saved in:
5
When
marketing
becomes a minefield
2004
Persistent link: https://www.econbiz.de/10001950121
Saved in:
6
Connecting with your customers
2006
Persistent link: https://www.econbiz.de/10003292010
Saved in:
7
Strategic
marketing
management : readings
Dolan, Robert J.
(
ed.
)
-
1991
Persistent link: https://www.econbiz.de/10000848495
Saved in:
8
Harvard business review on retailing and merchandising
2008
-
[Reprint]
Persistent link: https://www.econbiz.de/10003725810
Saved in:
9
Hidden in plain sight : how to find and execute your company's next big growth strategy
Joachimsthaler, Erich
;
Joachimsthaler, Erich A.
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003414575
Saved in:
10
Ted Levitt on
marketing
Levitt, Theodore
-
2006
Persistent link: https://www.econbiz.de/10003314643
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