Similar Search Results

Private label strategy : how to meet the store brand challenge

Kumar, Nirmalya; Steenkamp, Jan-Benedict E. M. - 2007

Persistent link: https://www.econbiz.de/10003350841

Connecting with your customers

2006

Persistent link: https://www.econbiz.de/10003292010

Strategic marketing management : readings

Dolan, Robert J. (ed.) - 1991

Persistent link: https://www.econbiz.de/10000848495

Hidden in plain sight : how to find and execute your company's next big growth strategy

Joachimsthaler, Erich; Joachimsthaler, Erich A. - 2007 - 1. Aufl.

Persistent link: https://www.econbiz.de/10003414575

The ultimate question : for opening the door to good profits and true growth

Reichheld, Frederick F. - 2006

Persistent link: https://www.econbiz.de/10003085713

Hardball : are you playing to play or playing to win?

Stalk, George; Lachenauer, Robert - 2004

The hardball manifesto -- Unleash massive and overwhelming force -- Exploit anomalies -- Threaten your competitor's profit sanctuaries -- Take it and make it your own -- Entice your competitor into retreat -- Break compromises -- Hardball M&A -- Changes in the field of play -- The hardball mindset.