This book presents research on the global issue of the Internet as a central organizing platform for integrating marketing communications and on using e-Branding to increase the visibility and success of companies in all business realms.

"This book pushes through the boundaries of current research to introduce the concept of an energy management information system, exploring the role of energy for sustainable development"--Provided by publisher.

"This book discusses the implementation of environmentally friendly models in contemporary economies, as well as the development and evolution of such strategies in recent years by focusing on theoretical frameworks, empirical research findings, and key methodologies"--Provided by publisher.

"This book provides fresh ideas on how IT and modern management can contribute to societal and economic objectives and the significant role of IT for global challenges and international collaboration"--Provided by publisher.

"This book unites the theoretical underpinnings and scientific methodology of an approach of deploying ICT in marginalized communities to bridge the so-called digital divide. This book contains case studies of Asia, Africa, Latin America and the Caribbean that demonstrate which approaches work...

"This book provides coverage on strategic green issues and practices for competitive advantage and cost savings in modern organizations and business sectors enabling them to reach their environmental goals"--Provided by publisher.

"This book examines theoretical frameworks and empirical research in the maritime industry, evaluating new technologies, methodologies, and practices against a backdrop of sustainability"--Provided by publisher.

Pedagogical theories and conceptual frameworks to address the issues of sustainability education -- Development and transformation of sustainable development programs: elementary and secondary education -- Approaches in higher education to teaching and learning sustainability and sustainable...

The intellectual structure in brands and branding research: a scientometric analysis / Jiaxun He, Cheng Lu Wang -- "Home base" and the brand globalization strategies of emerging market multinationals / Xiaohua Lin, Carlyle Farrell -- How consumer mindset response and long-term marketing...