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"This book provides original research on all aspects of service science, service management, service engineering, and its supporting technology in order to administer cutting-edge knowledge to encourage the improvement of services"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727727
"This book targets business managers, IT managers, business students and researchers and will enable its readers to systematically, effectively and consistently measure the value of Information Technology"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011726426
"This book describes original, innovative works on IT systems for mass customization, and provides a multitude of solutions, tools, concepts and successful realizations of IT systems for mass customization. It discusses state-of-the-art mass customization while depicting the importance of IT in...
Persistent link: https://www.econbiz.de/10011726421
"This book provides a comprehensive collection of research and analysis on the principles of service, knowledge and organizational capabilities, clarifying IT strategy procedures and management practices and how they are used to shape a firm's knowledge resources"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727597
"This book provides an in-depth view into the critical contribution of IT service management to IT governance, and the strategic and tactical value provided by effective service management"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011726281
"This book presents insights into marketing strategies and tactical perspectives in both large and small enterprises, exploring case studies, contemporary research, and theoretical frameworks in effective business management"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727872
"This book discusses the variety of information systems and how it can improve project management and, likewise, how project management can affect the growth of information systems"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727654
1. Outsourcing opportunities -- 2. Theoretical foundations -- 3. Critical success factors -- 4. Value configurations -- 5. Maturity in outsourcing relationships -- 6. Costs, benefits, and risks -- 7. Knowledge transfer -- 8. Outsourcing performance -- 9. Outsourcing governance -- 10. Case study...
Persistent link: https://www.econbiz.de/10011726404
1. Today's IT environment -- 2. Critical success factors for IT projects -- 3. Project selection and initiation -- 4. The project management discipline -- 5. The software engineering discipline -- 6. Project overall planning -- 7. Developing the schedule and cost plan -- 8. Risk planning and...
Persistent link: https://www.econbiz.de/10011726516
"This book explores the processes involved in managing brands for long-term sustainable competitive advantage, helping readers better understand the importance of consumers' perceptions in brand management"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727203