Simmons, Geoff (contributor); Thomas, Brychan (contributor) - 2010
1. Facilitating e-commerce adoption / Marta Raus, Roman Boutellier -- 2. E-commerce trading patterns within the SME …-commerce activities of rural SME business owners / John Sanders, Laura Galloway, David Deakins -- 7. Internet marketing and SMEs / Daniel … relationship management and SME marketing practice / Fiona McMahon, Aodheen O'Donnell -- 13. Understanding the factors affecting …