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Marketing online education programs : frameworks for promotion and communication
Demiray, Uğur (contributor); Sever, Serdar (contributor) - 2011
"This book provides an integrated marketing communications perspective to communication and promotion issues of online …1. Integrated marketing communications and their application to the open education field / Juliet Stoltenkamp, Jephias … Mapuva -- 2. From consumer to prodsumer / Goknil Koçak -- 3. Educational marketing / Ruth Cook -- 4. Marketing online …
Persistent link: https://www.econbiz.de/10011726979
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Maximizing commerce and marketing strategies through micro-blogging
Burkhalter, Janée N. (ed.); Wood, Natalie T. (ed.) - 2015
Marketing with Twitter: challenges and opportunities / Alena Soboleva, Suzan Burton, Aila Khan -- Corporate … implications of utilizing micro-blogs in employment practices: a guide for business and marketing professionals / Stephanie A …
Persistent link: https://www.econbiz.de/10011728238
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Marketing in the cyber era : strategies and emerging trends
Ghorbani, Ali (ed.) - 2014
"This book brings together best practices and innovative approaches for effective marketing in today's economy …, stressing the importance of structure, strategy, leadership, and marketing in the Cyber Era"--Provided by publisher. …E-service marketing / Ali Ghorbani, Emel Kursunluoglu Yarimoglu -- Personal blog marketing / Dilip S. Mutum, Ezlika M …
Persistent link: https://www.econbiz.de/10011729022
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Innovative perspectives on public administration in the digital age
Manoharan, Aroon (ed.); McQuiston, James (ed.) - 2018
"This book focuses on the impact of new and innovative technologies on improving public service delivery in public and nonprofit organizations. It highlights how government adopts and implement digital solutions to public problems at all levels of governments. It also provides case studies...
Persistent link: https://www.econbiz.de/10012393265
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Ubiquitous inclusive learning in a digital era
Ossiannilsson, Ebba (ed.) - 2018
"This book explores the issues and current trends on open, online, flexible education and technology enabled learning. It also provides a wide range of international research focusing on ubiquitous and inclusive learning in a digital era"--
Persistent link: https://www.econbiz.de/10012393285
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Developing sustainable digital libraries : socio-technical perspectives
Ashraf, Tariq (contributor); Sharma, Jaideep (contributor);  … - 2010
"This book provides tools to complement an organization's burgeoning information treasuries, exploring new frontiers by looking at social and economic aspects of digital libraries and their sustainability"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011726796
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Gaming for classroom-based learning : digital role playing as a motivator of study
Baek, Youngkyun (contributor) - 2010
In order to effectively use games in the classroom, teachers and parents need to agree on games' positive functions toward students' learning, decide and select good educational games relevant to content and tasks in the classroom, and disseminate their acquired knowledge into the teaching...
Persistent link: https://www.econbiz.de/10011726837
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Interactive textures for architecture and landscaping : digital elements and technologies
Wiberg, Mikael - 2011
"This book addresses the phenomenon called "interactive architecture that challenges artists, architects, designers, theorists, and geographers to develop a language and designs toward the "use" of these environments"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011726988
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New technologies for digital crime and forensics : devices, applications, and software
Li, Chang-Tsun (contributor); Ho, Anthony T. S. (contributor) - 2011
Digital evidence -- Providing cryptographic security and evidentiary chain-of-custody with the advanced forensic format, library, and tools / Simson Garfinkel -- Voice over IP : privacy and forensic implications / Jill Slay, Matthew Simon -- Volatile memory collection and analysis for windows...
Persistent link: https://www.econbiz.de/10011727052
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Anonymity and learning in digitally mediated communications : authenticity and trust in cyber education
Baggio, Bobbe - 2011
"This book investigates the impact of anonymity and its effects on online identity and learning, and reveals issues of authenticity and trust, which are at the heart of online learning"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727101