This book takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This...

The wealth of information accessible on the Internet has grown exponentially since its advent. This mass of content must be systemically sifted to glean pertinent data, and the utilization of the collective intelligence of other users, or social information retrieval, is an innovative, emerging...

Corporations across the globe are increasingly considering the importance of user experience and business process design in creation of Web information systems. This book provides an overview of modern Web application technologies useful to business designers. It presents information...

"This is a comprehensive book on Human Computer Interaction and Web design focusing on various areas of research including theories, analysis, design and evaluation. It is not a book on web programming; it provides methods derived from research to help develop more user-friendly websites. It...

"This book brings together marketing approaches and the application of current technology, such as social networking arenas, to show how this interaction creates a successful competitive advantage"--Provided by publisher.

"This book provides relevant theoretical frameworks and the latest empirical research findings relating to consumer confidence, marketing strategies, and the influence of trust during a time of economic crisis"--Provided by publisher.

The intellectual structure in brands and branding research: a scientometric analysis / Jiaxun He, Cheng Lu Wang -- "Home base" and the brand globalization strategies of emerging market multinationals / Xiaohua Lin, Carlyle Farrell -- How consumer mindset response and long-term marketing...

1. Web services integration in multi-agent systems / Davide Guidi, Mauro Gaspari, Giuseppe Profiti -- 2. Extending the JADE framework for semantic peer-to-peer service based applications / Agostino Poggi, Michele Tomaiuolo -- 3. Adaptive ensemble multi-agent based intrusion detection model /...

"Detailing the functions, issues and trends of service composition, this book offers the most relevant research and models pertaining to the design and maturity of semantic use"--Provided by publisher.

"This book provides readers with case studies and real-life examples on usability methods and techniques to test the design and development of digital products, such as web pages, video games, and mobile computer applications"--Provided by publisher.