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Khosrowpour, Mehdi
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Information Resources Management Association
National Bureau of Economic Research
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
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EconWPA
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Springer Fachmedien Wiesbaden
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Institut für Demoskopie Allensbach
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Centre Interuniversitaire de Recherche en Analyse des Organisations (CIRANO)
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Fördergesellschaft Marketing an der Universität Augsburg
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Haufe-Lexware GmbH & Co. KG
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1
Research anthology on business strategies, health factors, and ethical implications in sports and Esports
Khosrowpour, Mehdi
(
ed.
)
-
Information Resources Management Association
-
2021
"This reference book covers the latest findings on all factors of sports: the branding and marketing of sports and esports, studies on athletes and consumers, a dive into the ethics of sports, and the introduction of eSports to the industry"--
Persistent link: https://www.econbiz.de/10012384541
Saved in:
2
Digital marketing and consumer engagement : concepts, methodologies, tools, and applications
2018
"This book is an innovative reference source for the latest academic material on emerging technologies, techniques, strategies, and theories in the promotion of brands through forms of digital media. Highlighting a range of topics such as mobile commerce, brand communication, and social media"--
Persistent link: https://www.econbiz.de/10011784334
Saved in:
3
Research anthology on business strategies, health factors, and ethical implications in sports and Esports ; Volume 1
Khosrowpour, Mehdi
(
ed.
)
-
Information Resources Management Association
-
2021
Persistent link: https://www.econbiz.de/10012492843
Saved in:
4
Research anthology on business strategies, health factors, and ethical implications in sports and Esports ; Volume 2
Khosrowpour, Mehdi
(
ed.
)
-
Information Resources Management Association
-
2021
Persistent link: https://www.econbiz.de/10012492844
Saved in:
5
E-marketing ; Vol. 1
2012
Persistent link: https://www.econbiz.de/10009575479
Saved in:
6
E-marketing ; Vol. 2
2012
Persistent link: https://www.econbiz.de/10009577843
Saved in:
7
E-marketing ; Vol. 3
2012
Persistent link: https://www.econbiz.de/10009578386
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8
Social media marketing ; Volume 2
2018
Persistent link: https://www.econbiz.de/10011845538
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9
Social media marketing ; Volume 1
2018
Persistent link: https://www.econbiz.de/10011845541
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10
Social media marketing : breakthroughs in research and practice
2018
"This book contains a compendium of the latest academic material on the usage, strategies, and applications of social media in business today. Including innovative studies on email usage, social interaction technologies, and internet privacy"--
Persistent link: https://www.econbiz.de/10011791051
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