Showing 1 - 6 of 6
Social networking site has become ubiquitous in just a few years. Their success depends on users' intention to adopt and willingness to continue investing their time and attention in this media in the absence of formal contract. This study investigates the formation of people's affective...
Persistent link: https://www.econbiz.de/10010956233
a key variable to describe customer satisfaction and continuance intention in using smartphones. We classify … several key findings: contents quality is the most influential factor in shaping satisfaction, followed by compatibility …, system quality, and customer support. The results also showed that satisfaction has a positive effect on the continuance …
Persistent link: https://www.econbiz.de/10010957877
expectations related to the public transport services, and consumer satisfaction and loyalty. The conducted research helped to …
Persistent link: https://www.econbiz.de/10010954840
emphasis on customer satisfaction and switching costs as major predictors of customer loyalty. South Korea has now become one … validity of the traditional determinants of customer satisfaction in data-service oriented mobile markets, analyzes the effect … of customer satisfaction and switching costs on customer loyalty, and assesses the difference between 3G and LTE …
Persistent link: https://www.econbiz.de/10010958831
satisfaction and their perceived net benefit. With the affordable mobile broadband connectivity, 3.5 G access or HSDPA in Taiwan …
Persistent link: https://www.econbiz.de/10009372200
This paper shows that the correlation between the Net Promoter Score and consumers' Willingness To Pay in five European mobile markets is very strong. The Net Promoter Score is provided by a survey and the Willingness To Pay is calculated using the Spokes Model which is an economic model based...
Persistent link: https://www.econbiz.de/10009372276