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Differing outlook of contemporary
advertising
Aydınlıoğlu, Ömer
(
ed.
)
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2019
Persistent link: https://www.econbiz.de/10012136970
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2
New normal and new rules about international trade, economics and marketing
Ayhan, Fatih
(
ed.
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Darıcı, Burak
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10012618053
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Das Erfordernis einer Neubewertung der Medienwerbemärkte im deutschen und europäischen Kartellrecht : vor dem Hintergrund zunehmender Medienkonvergenz und crossmedialer Effekte bei...
Hoffmann, Sophie
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2019
Persistent link: https://www.econbiz.de/10012105349
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4
Digital transformation in business (theory/practice)
Bayrak Meydanoğlu, Ela Sibel
(
ed.
);
Öztürk, Riza
(
ed.
); …
-
Conference on Digital Transformation in Business <2019, …
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2020
Persistent link: https://www.econbiz.de/10012216685
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Research methods and techniques in public relations and
advertising
Aydın, Bayram Oğuz
(
ed.
);
Şahin, Emine
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10012036892
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6
Public relations and
advertising
theories : concepts and practices
Aydın, Bayram Oğuz
(
ed.
);
Şahin, Emine
(
ed.
); …
-
2018
Persistent link: https://www.econbiz.de/10011954468
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Premium Price-Promotion : Spannungsfeld zwischen Absatzzielen und Markenwahrnehmung
Zöllner, Felix
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2015
Persistent link: https://www.econbiz.de/10011281669
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