Narrow search
Showing 1 - 10 of 85
Cover Image
Digitalization technologies and business trends in procurement
Grünen, Jan - 2021
Persistent link: https://www.econbiz.de/10012799147
Cover Image
Product gender labeling : management decisions and consumer perceptions
Ludwig, Susanne - 2016
Persistent link: https://www.econbiz.de/10011525413
Cover Image
The launch of e-innovations : an analysis of go-to-market strategies and the consumer adoption decision-making process
Konya-Baumbach, Elisa - 2016
Persistent link: https://www.econbiz.de/10011454918
Cover Image
Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan - 2021
Persistent link: https://www.econbiz.de/10012799160
Cover Image
Essays in behavioral and experimental economics
Epperson, Raphael - 2021
Persistent link: https://www.econbiz.de/10012744921
Cover Image
Mobile marketing : an empirical investigation of consumer perceptions and behaviors
Barth, Madeline - 2021
Persistent link: https://www.econbiz.de/10012694712
Cover Image
Mining unstructured data for market insights : a study of representation learning and its value for marketing
Borchers, Oliver - 2020
Persistent link: https://www.econbiz.de/10012392551
Cover Image
Essays on the marketing of digital information goods
Schmitt, Daniela - 2019
Persistent link: https://www.econbiz.de/10012166256
Cover Image
Essays on trust and online peer-to-peer markets
Isaak, Andrew - 2018
Persistent link: https://www.econbiz.de/10012157319