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Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
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ECONIS (ZBW)
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Essays in experimental economics
Momsen, Katharina
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2017
Persistent link: https://www.econbiz.de/10012799350
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2
Essays on human information behavior : avoidance, hiding, and sharing
Trenck, Aliona von der
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2017
Persistent link: https://www.econbiz.de/10011723854
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3
Defensive information avoidance : three essays on the motivated avoidance of decision-relevant information in computer-mediated work
Neben, Tillmann
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2017
Persistent link: https://www.econbiz.de/10011645064
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4
Digitalization technologies and business trends in procurement
Grünen, Jan
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2021
Persistent link: https://www.econbiz.de/10012799147
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5
Product gender labeling : management decisions and consumer perceptions
Ludwig, Susanne
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2016
Persistent link: https://www.econbiz.de/10011525413
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6
The launch of e-innovations : an analysis of go-to-market strategies and the consumer adoption decision-making process
Konya-Baumbach, Elisa
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2016
Persistent link: https://www.econbiz.de/10011454918
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Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan
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2021
Persistent link: https://www.econbiz.de/10012799160
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8
Essays in behavioral and experimental economics
Epperson, Raphael
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2021
Persistent link: https://www.econbiz.de/10012744921
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9
Mobile marketing : an empirical investigation of consumer perceptions and behaviors
Barth, Madeline
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2021
Persistent link: https://www.econbiz.de/10012694712
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10
Mining unstructured data for market insights : a study of representation learning and its value for marketing
Borchers, Oliver
-
2020
Persistent link: https://www.econbiz.de/10012392551
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