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Consumer behaviour
12
Konsumentenverhalten
12
Beziehungsmarketing
5
Relationship marketing
5
Verbraucherverhalten
5
Online-Marketing
3
Preismanagement
3
Pricing strategy
3
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2
Digital goods
2
Digitale Güter
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Internet marketing
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Personality psychology
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United States
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Graue Literatur
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Non-commercial literature
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Thesis
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English
13
German
6
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Homburg, Christian
4
Kuester, Sabine
3
Stahl, Florian
3
Kraus, Florian
2
Bamberger, Boas
1
Barth, Madeline
1
Borchers, Oliver
1
Epperson, Raphael
1
Focke, Florens
1
Gawrisch, Katharina
1
Gecer, Gökhan
1
Henninger, Mirka
1
Hohberger, Simon
1
Imschloß, Monika
1
Isaak, Andrew
1
Janda-Eble, Sergej
1
Jozic, Danijel
1
Konya-Baumbach, Elisa
1
Lauer, Karin
1
Ludwig, Susanne
1
Meiser, Thorsten
1
Ruenzi, Stefan
1
Schmitt, Daniela
1
Schön, Cornelia
1
Theissen, Erik
1
Ukrainets, Kateryna
1
Valli, Veronica
1
Wagner, Ulrich J.
1
Woywode, Michael J.
1
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Universität Mannheim
National Bureau of Economic Research
568
Springer Fachmedien Wiesbaden
332
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
186
World Bank
126
OECD
97
World Bank Group
76
American Marketing Association
68
Université Paris-Dauphine (Paris IX)
65
Verlag Dr. Kovač
60
Economy and Environment Program for Southeast Asia (EEPSEA), International Development Research Centre
57
IGI Global
55
Vietnam / Tông-cục-Thông-kê
53
Asian Development Bank
50
Books on Demand GmbH <Norderstedt>
46
International Monetary Fund
39
Information Resources Management Association
38
Development and Policies Research Center (Depocen)
37
International Energy Agency
34
European Association of Agricultural Economists - EAAE
33
Institute of Social Studies (ISS)
33
Edward Elgar Publishing
32
Haufe-Lexware GmbH & Co. KG
31
HAL
29
World Institute for Development Economic Research (UNU/WIDER), United Nations University
28
Gesellschaft zur Erforschung des Markenwesens
26
Institut für Demoskopie Allensbach
26
Institute of Developing Economies, Japan External Trade Organization (JETRO)
25
Verlag Franz Vahlen
24
Fördergesellschaft Marketing an der Universität Augsburg
23
International Labour Organization (ILO), United Nations
23
Friedrich-Schiller-Universität Jena
20
Nomos Verlagsgesellschaft
20
EconWPA
19
European Society for Opinion and Marketing Research
19
Fachhochschule Reutlingen / European School of Business
19
Institute of Southeast Asian Studies
19
Weltbank
19
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
19
WorldFish Center, Consultative Group on International Agricultural Research (CGIAR)
19
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Research
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Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
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ECONIS (ZBW)
19
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Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan
-
2021
Persistent link: https://www.econbiz.de/10012799160
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2
Essays on customer management and brand management
Gawrisch, Katharina
-
2020
Persistent link: https://www.econbiz.de/10012392552
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3
Mining unstructured data for market insights : a study of representation learning and its value for marketing
Borchers, Oliver
-
2020
Persistent link: https://www.econbiz.de/10012392551
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4
Die Bedrohung der sozialen Identität von Konsumenten : eine internationale Studie über ihre Quellen und die Marketinginstrumente zur Minderung ihrer negativen Folgen
Ukrainets, Kateryna
-
2021
Persistent link: https://www.econbiz.de/10012619272
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5
Determinants and consequences of firms' perception by investors, consumers, and executives
Focke, Florens
-
2016
Persistent link: https://www.econbiz.de/10011583648
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6
Essays on choice under uncertainty and framing effects in marketing
Valli, Veronica
-
2018
Persistent link: https://www.econbiz.de/10011881993
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7
Lohnungleichheit und Kundenzufriedenheit : eine empirische Untersuchung der Auswirkungen von Lohnungleichheit auf Kundenbeziehungen und Geschäftserfolg
Bamberger, Boas
-
2021
Persistent link: https://www.econbiz.de/10012874753
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8
Inverting the global innovation-flow paradigm : a multi-method study of innovation in a global market context
Janda-Eble, Sergej
-
2017
Persistent link: https://www.econbiz.de/10011668865
Saved in:
9
Customer experience management : eine empirische Analyse der Gestaltungsmöglichkeiten und Erfolgsauswirkungen
Jozic, Danijel
-
2016
Persistent link: https://www.econbiz.de/10011593733
Saved in:
10
Product gender labeling : management decisions and consumer perceptions
Ludwig, Susanne
-
2016
Persistent link: https://www.econbiz.de/10011525413
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