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~institution:"Universität Mannheim"
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Consumer behaviour
12
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Kraus, Florian
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Kuester, Sabine
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Stahl, Florian
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Barth, Madeline
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Borchers, Oliver
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Meiser, Thorsten
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Schön, Cornelia
1
Valli, Veronica
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Wagner, Ulrich J.
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Universität Mannheim
National Bureau of Economic Research
541
Springer Fachmedien Wiesbaden
147
Institut für Demoskopie Allensbach
75
IGI Global
65
OECD
56
Verlag Dr. Kovač
40
American Marketing Association
36
International Energy Agency
30
Books on Demand GmbH <Norderstedt>
22
Edward Elgar Publishing
21
Information Resources Management Association
21
Friedrich-Schiller-Universität Jena
19
Nordic Council of Ministers
17
INSEAD
14
Nomos Verlagsgesellschaft
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RWTH Aachen
12
Österreichisches Institut für Wirtschaftsforschung
12
Europäische Kommission
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Christian-Albrechts-Universität zu Kiel
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Fraunhofer-Institut für Systemtechnik und Innovationsforschung
10
Gesellschaft für Konsum-, Markt- und Absatzforschung
10
Haufe-Lexware GmbH & Co. KG
10
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
10
Deutscher Dialogmarketing Verband
9
European Society for Opinion and Marketing Research
9
Europäische Kommission / Gemeinsame Forschungsstelle
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Gesellschaft für Ökologische Kommunikation mbH
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Springer International Publishing
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Technische Universität Braunschweig
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Arbeitsgemeinschaft der Landesmedienanstalten in der Bundesrepublik Deutschland
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8
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8
European University Institute / Department of Economics
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Instituto Brasileiro de Geografia e Estatística / Coordenação de Trabalho e Rendimento
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Peter Lang GmbH
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Robert Schuman Centre for Advanced Studies
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Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
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ECONIS (ZBW)
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Essays on choice under uncertainty and framing effects in marketing
Valli, Veronica
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2018
Persistent link: https://www.econbiz.de/10011881993
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2
Product gender labeling : management decisions and consumer perceptions
Ludwig, Susanne
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2016
Persistent link: https://www.econbiz.de/10011525413
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3
The launch of e-innovations : an analysis of go-to-market strategies and the consumer adoption decision-making process
Konya-Baumbach, Elisa
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2016
Persistent link: https://www.econbiz.de/10011454918
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4
Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan
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2021
Persistent link: https://www.econbiz.de/10012799160
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5
Essays in behavioral and experimental economics
Epperson, Raphael
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2021
Persistent link: https://www.econbiz.de/10012744921
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6
Mobile marketing : an empirical investigation of consumer perceptions and behaviors
Barth, Madeline
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2021
Persistent link: https://www.econbiz.de/10012694712
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7
Mining unstructured data for market insights : a study of representation learning and its value for marketing
Borchers, Oliver
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2020
Persistent link: https://www.econbiz.de/10012392551
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8
Strategische Preisgestaltung in Offline- und Online-Vertriebskanälen : Determinanten und Auswirkungen auf das Verhalten von Konsumenten
Lauer, Karin
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2018
Persistent link: https://www.econbiz.de/10011866590
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9
Essays on the marketing of digital information goods
Schmitt, Daniela
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2019
Persistent link: https://www.econbiz.de/10012166256
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10
Essays on trust and online peer-to-peer markets
Isaak, Andrew
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2018
Persistent link: https://www.econbiz.de/10012157319
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