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~institution:"Universität Mannheim"
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Consumer behaviour
12
Konsumentenverhalten
12
Beziehungsmarketing
5
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Verbraucherverhalten
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Online-Marketing
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English
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Homburg, Christian
3
Kuester, Sabine
3
Bode, Christoph
2
Kraus, Florian
2
Stahl, Florian
2
Bamberger, Boas
1
Barth, Madeline
1
Borchers, Oliver
1
Epperson, Raphael
1
Gawrisch, Katharina
1
Gecer, Gökhan
1
Gehrlein, Sebastian
1
Henninger, Mirka
1
Hohberger, Simon
1
Imschloß, Monika
1
Isaak, Andrew
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Janda-Eble, Sergej
1
Jozic, Danijel
1
Kinski, Alexander
1
Konya-Baumbach, Elisa
1
Lauer, Karin
1
Ludwig, Susanne
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Meiser, Thorsten
1
Schmitt, Daniela
1
Schön, Cornelia
1
Wagner, Ulrich J.
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Woywode, Michael J.
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Universität Mannheim
National Bureau of Economic Research
563
Springer Fachmedien Wiesbaden
190
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
73
IGI Global
51
OECD
50
American Marketing Association
39
Verlag Dr. Kovač
39
Books on Demand GmbH <Norderstedt>
33
International Energy Agency
30
Université Paris-Dauphine (Paris IX)
30
European Association of Agricultural Economists - EAAE
27
Institut für Demoskopie Allensbach
26
Information Resources Management Association
25
Edward Elgar Publishing
23
INSEAD
19
Friedrich-Schiller-Universität Jena
18
Nordic Council of Ministers
17
Erasmus Research Institute of Management
15
Nomos Verlagsgesellschaft
15
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
15
Haufe-Lexware GmbH & Co. KG
14
RWTH Aachen
14
Österreichisches Institut für Wirtschaftsforschung
13
Europäische Kommission
12
Shaker Verlag
11
Christian-Albrechts-Universität zu Kiel
10
EconWPA
10
Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
10
Fördergesellschaft Marketing an der Universität Augsburg
10
Harvard Graduate School of Business Administration
10
Springer International Publishing
10
Svenska Handelshögskolan <Helsinki>
10
Verlag Franz Vahlen
10
Center for Economic Research <Tilburg>
9
Deutscher Dialogmarketing Verband
9
European Association of Agricultural Economists
9
Europäische Kommission / Gemeinsame Forschungsstelle
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
9
Gesellschaft für Ökologische Kommunikation mbH
9
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Research
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Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
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ECONIS (ZBW)
18
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Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan
-
2021
Persistent link: https://www.econbiz.de/10012799160
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2
Effects of personal characteristics on performance outcomes in supply chain management
Gehrlein, Sebastian
-
2021
Persistent link: https://www.econbiz.de/10012799146
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3
Buyer-supplier relationships between established firms and startups from a procurement perspective
Kinski, Alexander
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2021
Persistent link: https://www.econbiz.de/10012608760
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4
Lohnungleichheit und Kundenzufriedenheit : eine empirische Untersuchung der Auswirkungen von Lohnungleichheit auf Kundenbeziehungen und Geschäftserfolg
Bamberger, Boas
-
2021
Persistent link: https://www.econbiz.de/10012874753
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5
Essays on customer management and brand management
Gawrisch, Katharina
-
2020
Persistent link: https://www.econbiz.de/10012392552
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6
Inverting the global innovation-flow paradigm : a multi-method study of innovation in a global market context
Janda-Eble, Sergej
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2017
Persistent link: https://www.econbiz.de/10011668865
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7
Customer experience management : eine empirische Analyse der Gestaltungsmöglichkeiten und Erfolgsauswirkungen
Jozic, Danijel
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2016
Persistent link: https://www.econbiz.de/10011593733
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8
Product gender labeling : management decisions and consumer perceptions
Ludwig, Susanne
-
2016
Persistent link: https://www.econbiz.de/10011525413
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9
The launch of e-innovations : an analysis of go-to-market strategies and the consumer adoption decision-making process
Konya-Baumbach, Elisa
-
2016
Persistent link: https://www.econbiz.de/10011454918
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10
Essays in behavioral and experimental economics
Epperson, Raphael
-
2021
Persistent link: https://www.econbiz.de/10012744921
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