Recent research has highlighted the importance of trust in building and maintaining business relationships. This … trust in buyer-seller relationships and compare it to the role of satisfaction. The study focuses on the commercial banking … sector, where a climate of trust is essential for developing and maintaining business relationships. Data were collected in a …

Trust is a crucial factor in e-commerce. However, consumers are less likely to trust unknown Web sites. This study … initial consumer trust. We use the associative network model of memory to explain brand knowledge and to show how the mere … how branding alliances are able to increase initial trust and transfer positive effects to Web sites. Testing of our model …

, with an affective dimension and a calculative one. Commitment is shown to be linked to trust. Relationship marketing has … not paid a lot of attention to psychological variables and their impact on trust and commitment in a relational context … relationship proneness and psychological reactance. This typology highlights contrasted behaviors regarding trust and commitment …

central actor in this strategy. Interactions between attendees are the consequences of these strategic behaviours. Trust … reflexive social control: the actors who report to the committee criticize themselves. Risk leads them to self-discipline; Trust … results of implicit negotiations between participants during their interactions: between trust and risk, between transparency …

Scientific collaboration encompasses two main issues: knowledge sharing and trust. Geographical distance has an impact … proximity with regard to knowledge transfer and trust. For both, we address the main problems set by geographical distance and …

misleading formulation, using this presentation reduces confidence in the brand, especially for non familiar consumers. Trust …

benefits and various relational variables (commitment, trust and satisfaction). Using discriminant analysis, we show that the …

This study investigates the relationship between trust and collective awareness levels over time. The study also … examines the multi-dimensionality of both trust and collective awareness in virtual teams. Hence, we adopt a longitudinal study … to provide a preliminary step towards understanding the dynamic nature of trust and collective awareness in virtual teams …