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~isPartOf:"ADMAP : for decisionmakers in advertising, marketing, media, planning & research"
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ADMAP : for decisionmakers in advertising, marketing, media, planning & research
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The application of market and social research for more efficient planning : ESOMAR main sessions [papers] Budapest, 9th-13th September, 1973
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How to get the best out of neuromarketing - As long as the conditions are right, biosensory research can enhance clients' insight into campaign effectiveness.
Hedger, Giles
;
Burnett, Leo
- In:
ADMAP : for decisionmakers in advertising, marketing, …
(
2010
),
pp. 20-22
Persistent link: https://www.econbiz.de/10008372418
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