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AMS review : official publication of the Academy of Marketing Science
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Market orientation : reflections on field-based, discovery-oriented research
Carpenter, Gregory S.
- In:
AMS review : official publication of the Academy of …
7
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2017
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pp. 13-19
Persistent link: https://www.econbiz.de/10011741530
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Legendary luxury brands : inventing the future by reaching to the past
Carpenter, Gregory S.
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Barlier, Xavier
- In:
AMS review : official publication of the Academy of …
11
(
2021
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3/4
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pp. 464-470
Persistent link: https://www.econbiz.de/10012819697
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