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~isPartOf:"Absatzwirtschaft : Schriften zum Marketing"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Einzelhandel"
~subject:"Strategische Planung"
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Einzelhandel
Strategische Planung
Retail trade
45
Consumer behaviour
19
Konsumentenverhalten
19
Distribution channel
15
Theorie
15
Theory
15
Vertriebsweg
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11
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Absatz
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game theory
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Chintagunta, Pradeep K.
4
Anderson, Eric T.
2
Dukes, Anthony J.
2
Geylani, Tansev
2
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Absatzwirtschaft : Schriften zum Marketing
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Journal of retailing and consumer services
666
Journal of retailing
313
The international review of retail, distribution and consumer research
230
International journal of retail & distribution management
226
Journal of business research : JBR
192
International journal of production economics
179
European journal of operational research : EJOR
178
International journal of retail and distribution management
98
Management science : journal of the Institute for Operations Research and the Management Sciences
94
SpringerLink / Bücher
92
Ifo Schnelldienst
82
Ifo-Schnelldienst
80
NBER working paper series
72
Manufacturing & service operations management : M & SOM
71
Production and operations management : an international journal of the Production and Operations Management Society
64
Journal of marketing
59
NBER Working Paper
58
International journal of production research
57
Omega : the international journal of management science
57
Working paper / National Bureau of Economic Research, Inc.
57
Transportation research / E : an international journal
56
Handelsforschung
54
Europäische Hochschulschriften / 5
53
European retail research
51
European journal of marketing : EJM
45
International journal of electronic marketing and retailing : IJEMR
44
The service industries journal
41
International journal of industrial organization
39
Psychology & marketing
38
Schriften zur Handelsforschung
38
Journal of the Academy of Marketing Science
37
ifo Schnelldienst
36
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
35
Retailing in the 21st century : current and future trends
35
The journal of services marketing
33
Production and operations management : the flagship research journal of the Production and Operations Management Society
32
Journal of marketing channels : ... distribution systems, strategy, and management
30
Business history
29
Discussion paper / Centre for Economic Policy Research
29
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ECONIS (ZBW)
47
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1
Strategic assortment reduction by a dominant retailer
Dukes, Anthony J.
;
Geylani, Tansev
;
Srinivasan, Kannan
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
2
,
pp. 309-319
Persistent link: https://www.econbiz.de/10003843325
Saved in:
2
Optimizing retail assortments
Rooderkerk, Robert P.
;
Heerde, Harald J. van
;
Bijmolt, …
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
5
,
pp. 699-715
Persistent link: https://www.econbiz.de/10010199457
Saved in:
3
Database submission : the ISMS durable goods data sets
Ni, Jian
;
Neslin, Scott A.
;
Sun, Baohong
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
6
,
pp. 1008-1013
Persistent link: https://www.econbiz.de/10009702504
Saved in:
4
Can retail sales volatility be curbed through marketing actions?
Esteban-Bravo, Mercedes
;
Vidal-Sanz, Jose M.
;
Yildirim, …
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
2
,
pp. 232-253
Persistent link: https://www.econbiz.de/10011672597
Saved in:
5
Führen mit strategischen Unternehmensplänen : Methoden, Instrumente und Entscheidungshilfen für die Praxis
Harting, Detlef
-
1992
Persistent link: https://www.econbiz.de/10013421219
Saved in:
6
Führen mit Warenwirtschaftssystemen : neue Wege zum Informationsmanagement in Handel und Industrie; Grundlagen, Anleitungen, Fallbeispiele
Kirchner, J. D.
(
contributor
);
Zentes, Joachim
(
contributor
)
-
1984
Persistent link: https://www.econbiz.de/10000078405
Saved in:
7
Impact of competition on product decisions : movie choices of exhibitors
Orhun, A. Yeşim
;
Venkataraman, Sriram
;
Chintagunta, …
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
1
,
pp. 73-92
Persistent link: https://www.econbiz.de/10011437605
Saved in:
8
Incorporating emotions into evaluation and choice models : application to Kmart Australia
Roberts, Ken
;
Roberts, John H.
;
Danaher, Peter J.
; …
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
6
,
pp. 815-824
Persistent link: https://www.econbiz.de/10011410002
Saved in:
9
Early adoption of modern grocery retail in an emerging market : evidence from India
Narayan, Vishal
;
Rao, Vithala R.
;
Sudhir, K.
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
6
,
pp. 825-842
Persistent link: https://www.econbiz.de/10011410007
Saved in:
10
Consumer response to Chapter 11 bankruptcy : negative demand spillover to competitors
Ozturk, O. Cem
;
Chintagunta, Pradeep K.
;
Venkataraman, …
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
2
,
pp. 296-316
Persistent link: https://www.econbiz.de/10012022544
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