//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Cross-cultural and critical perspectives on brands"
~person:"Belk, Russell W."
~person:"Fournier, Susan"
~person:"Foxall, Gordon R."
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Ozanne, Julie L."
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Rudolph, Thomas"
~person:"Schramm-Klein, Hanna"
~source:"econis"
~subject:"Deutschland"
~subject:"Experiment"
~subject:"Konsumentenverhalten"
~subject:"Markenführung"
~subject:"Marktforschung"
~subject:"Mode"
~type_genre:"Aufsatzsammlung"
~type_genre:"Book section"
~type_genre:"Conference paper"
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 23 applied filters
Year of publication
From:
To:
Subject
All
Deutschland
Experiment
Konsumentenverhalten
Markenführung
Marktforschung
Mode
Consumer behaviour
3
Cultural identity
2
Kulturelle Identität
2
Belgien
1
Belgium
1
China
1
Comparison
1
Denmark
1
Dänemark
1
Electric vehicle
1
Elektrofahrzeug
1
Ethics
1
Ethik
1
International marketing
1
Internationales Marketing
1
Italien
1
Italy
1
Nordamerika
1
North America
1
Psychology of advertising
1
Vergleich
1
Welt
1
Werbepsychologie
1
World
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Aufsatzsammlung
Book section
Conference paper
Reprint
Aufsatz im Buch
3
Language
All
English
3
Author
All
Belk, Russell W.
Fournier, Susan
Foxall, Gordon R.
Laroche, Michel
Loureiro, Sandra Maria Correia
Ozanne, Julie L.
Pelsmacker, Patrick de
Phau, Ian
Rudolph, Thomas
Schramm-Klein, Hanna
Wilk, Richard R.
2
Aaker, Jennifer
1
Ackerman, David
1
Alcántara-Pilar, Juan Miguel
1
Arnould, Eric J.
1
Barbarossa, Camilla
1
Barrio-García, Salvador del
1
Beckmann, Suzanne C.
1
Benet-Martínez, Verónica
1
Chen, Haipeng
1
Crespo-Almendros, Esmeralda
1
Danbury, Annie
1
Devinney, Timothy Michael
1
Dibb, Sally
1
Eckhardt, Giana
1
Eckhardt, Giana M.
1
Elliott, Richard
1
Erdem, Tülin
1
Garolera, Jordi
1
Grønhaug, Kjell
1
Gwozdz, Wencke
1
Holt, Douglas B.
1
Houston, Michael J.
1
Jiménez, Nadia
1
Kacen, Jacqueline J.
1
Lee, Julia Anne
1
Leonard, Clare
1
Lindridge, Andrew
1
Mady, Tarek T.
1
Manrai, Ajay K.
1
Manrai, Lalita A.
1
Mooij, Marieke K. de
1
Moons, Ingrid
1
Mortimer, Kathleen
1
Ng, Sharon
1
Palazzo, Maria
1
Porcu, Lucia
1
more ...
less ...
Published in...
All
Analyzing the cultural diversity of consumers in the global marketplace
Cross-cultural and critical perspectives on brands
Consumer behavior analysis : (a) rational approach to consumer choice
4
Routledge companions in business, management and accounting
3
The Routledge companion to identity and consumption
3
The impact of theory on representations of the consumer and the marketing organisation
3
Transformative consumer research for personal and collective well-being
3
Brand management ; Vol. 2
2
Consumer-brand relationships : theory and practice
2
Country of origin effect : looking back and moving forward
2
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
2
Handbook of developments in consumer behaviour
2
Handbook of qualitative research methods in marketing
2
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
International journal of advertising : the quarterly review of marketing communications
2
Marketing and multicultural diversity
2
The SAGE handbook of marketing theory
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Beyond sustainability
1
Brand management ; Vol. 4
1
Challenges and trends in modern banking
1
Contemporary consumer culture theory
1
Critical marketing : issues in contemporary marketing
1
Critical perspectives on business and management
1
E-business : state of the art of ICT based challenges and solutions
1
Electronic retailing
1
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
1
Handbook of Islamic marketing
1
Handbook of brand relationships
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
Handbook of research on international advertising
1
Handbook of strategic e-business management
1
Handbook on brand and experience management
1
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
1
International advertising and communication : current insights and empirical findings
1
Les outils de l'économiste à l'épreuve ; 1
1
Macroeconomics and beyond : essays in honour of Wim Meeusen
1
Markenstrategien im Spannungsfeld Hersteller - Handel : Markendialog Februar 2011
1
Marketing management : a cultural perspective
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Interactive effects of appeals, arguments, and competition across North American and Chinese cultures
Teng, Lefa
;
Laroche, Michel
-
2009
Persistent link: https://www.econbiz.de/10003785576
Saved in:
2
Consumer ethics across cultures
Belk, Russell W.
;
Devinney, Timothy Michael
;
Eckhardt, Giana
-
2009
Persistent link: https://www.econbiz.de/10003785639
Saved in:
3
The formation of usage intention of electric cars : a comparative study of Denmark, Belgium, and Italy
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Beckmann, …
- In:
Analyzing the cultural diversity of consumers in the …
,
(pp. 126-145)
.
2015
Persistent link: https://www.econbiz.de/10011396908
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->