//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"Econometric Institute research papers"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~person:"Laroche, Michel"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 14 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
3
Belgien
1
Belgium
1
Comparison
1
Consumption theory
1
Cultural identity
1
Denmark
1
Dänemark
1
Electric vehicle
1
Elektrofahrzeug
1
Ethnic group
1
Ethnische Gruppe
1
Großbritannien
1
Italien
1
Italy
1
Konsumtheorie
1
Kulturelle Identität
1
Social integration
1
Soziale Integration
1
United Kingdom
1
Vergleich
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Aufsatz im Buch
Arbeitspapier
3
Book section
3
Graue Literatur
3
Non-commercial literature
3
Working Paper
3
Article in journal
2
Aufsatz in Zeitschrift
2
more ...
less ...
Language
All
English
3
Author
All
Laroche, Michel
Pelsmacker, Patrick de
Verhoef, Peter C.
Alcántara-Pilar, Juan Miguel
1
Barbarossa, Camilla
1
Barrio-García, Salvador del
1
Beckmann, Suzanne C.
1
Cho, Won-Joo
1
Crespo-Almendros, Esmeralda
1
Danbury, Annie
1
Darley, William K.
1
Gwozdz, Wencke
1
Hui, Michael
1
Jiménez, Nadia
1
Kim, Chankon
1
Kwak, Mi-Ae
1
Lee, Keun S.
1
Mady, Tarek T.
1
Manrai, Ajay K.
1
Manrai, Lalita A.
1
Moons, Ingrid
1
Mortimer, Kathleen
1
Mourali, Mehdi
1
Palazzo, Maria
1
Pons, Frank
1
Porcu, Lucia
1
San-Martín, Sonia
1
Seitz, Victoria A.
1
Siano, Alfonso
1
Williams, Jerome D.
1
more ...
less ...
Published in...
All
Analyzing the cultural diversity of consumers in the global marketplace
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
Econometric Institute research papers
International journal of hospitality management
Marketing and multicultural diversity
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
Cross-cultural and critical perspectives on brands
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Handbook of strategic e-business management
1
International advertising and communication : current insights and empirical findings
1
Macroeconomics and beyond : essays in honour of Wim Meeusen
1
Marketing accountability for marketing and non-marketing outcomes
1
Sustainable consumption, ecology and fair trade
1
The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The formation of usage intention of electric cars : a comparative study of Denmark, Belgium, and Italy
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Beckmann, …
- In:
Analyzing the cultural diversity of consumers in the …
,
(pp. 126-145)
.
2015
Persistent link: https://www.econbiz.de/10011396908
Saved in:
2
Cultural differences in consumer susceptibility to interpersonal influence : the role of individualism
Mourali, Mehdi
;
Laroche, Michel
;
Pons, Frank
- In:
Marketing and multicultural diversity
,
(pp. 11-30)
.
2006
Persistent link: https://www.econbiz.de/10003291134
Saved in:
3
Consumption as a function of ethnic identification and acculturation
Hui, Michael
;
Laroche, Michel
;
Kim, Chankon
- In:
Marketing and multicultural diversity
,
(pp. 53-69)
.
2006
Persistent link: https://www.econbiz.de/10003291585
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->