//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International marketing review"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~person:"Castiglione, Concetta"
~person:"Diallo, Mbaye Fall"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pandelaere, Mario"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Brand"
~subject:"Cultural identity"
~subject:"Eco-Friendly Functional Food"
~subject:"Functional food"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 20 applied filters
Year of publication
From:
To:
Subject
All
Brand
Cultural identity
Eco-Friendly Functional Food
Functional food
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
10
Konsumentenverhalten
10
Globalisierung
3
Globalization
3
Brand image
2
Brand management
2
Ernährungssicherung
2
Food security
2
International marketing
2
Internationales Marketing
2
Kulturelle Identität
2
Markenführung
2
Markenimage
2
Nachhaltige Entwicklung
2
Sustainability
2
Sustainable development
2
Welt
2
World
2
Acculturation
1
Air pollution
1
Automotive industry
1
Brand experience
1
Brasilien
1
Brazil
1
Business ethics
1
Certifications
1
Climate change
1
Cluster analysis
1
Clusteranalyse
1
Colombia
1
Comparison
1
Conjoint analysis
1
Conjoint-Analyse
1
Consumer ethnocentrism
1
Credit rationing
1
Cultural context
1
Early Adoption Target Markets
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
4
Aufsatz im Buch
1
Book section
1
Language
All
English
4
Author
All
Castiglione, Concetta
Diallo, Mbaye Fall
Laroche, Michel
Loureiro, Sandra Maria Correia
Pandelaere, Mario
Pelsmacker, Patrick de
Verhoef, Peter C.
Cleveland, Mark
3
Ge, Jiaye
2
He, Jiaxun
2
Magnusson, Peter
2
Michaelidou, Nina
2
Mooij, Marieke K. de
2
Papadopoulos, Nicolas G.
2
Seo, Yuri
2
Westjohn, Stanford A.
2
Zdravkovic, Srdan
2
Akram, M. S.
1
Akter, Shahriar
1
Andrews, Taylah
1
Andéhn, Mikael
1
Arli, Denni
1
Babu, Mujahid Mohiuddin
1
Bai, Huifeng
1
Banelis, Melissa
1
Barbarossa, Camilla
1
Barua, Maria E.
1
Belk, Russell W.
1
Beveridge, Ivana
1
Broderick, Amanda J.
1
Buchanan-Oliver, Margo
1
Chakrabarti, Ronika
1
Cheng, Hong
1
Christodoulides, George
1
Chun, Eunha
1
Clarke, Irvine
1
Clarke, Theresa B.
1
Craig, C. S.
1
Cruz, Angela Cracia B.
1
Cruz, Angela Gracia B.
1
D'Alessandro, Steven
1
D'Antone, Simona
1
Davies, Mark A. P.
1
Demangeot, Catherine
1
Demangoet, Catherine
1
Dey, Bidit Lal
1
more ...
less ...
Published in...
All
Analyzing the cultural diversity of consumers in the global marketplace
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International marketing review
Marketing and multicultural diversity
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
Journal of business research : JBR
12
Journal of retailing and consumer services
7
Journal of promotion management : innovations in planning and applied research
5
International journal of advertising : the quarterly review of marketing communications
3
International journal of retail & distribution management
3
Journal of electronic commerce research : JECR
2
Journal of promotion management : JPM
2
Psychology & marketing
2
Cogent business & management
1
Electronic commerce research
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
International journal of business performance management
1
International journal of electronic commerce : IJEC
1
International journal of hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail and distribution management
1
Italian journal of marketing : ITJM
1
Journal of advertising
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of hospitality marketing & management
1
Journal of interactive marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international consumer marketing
1
Journal of marketing communications
1
Journal of retailing
1
Journal of service management
1
Journal of the Academy of Marketing Science
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing letters : a journal of research in marketing
1
The journal of brand management : an international journal
1
The journal of consumer marketing
1
The journal of product & brand management
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How previous positive experiences with store brands affect purchase intention in emerging countries : a comparison between Brazil and Colombia
Diallo, Mbaye Fall
;
Ribamar Siqueira, Jose <Jr.>
- In:
International marketing review
34
(
2017
)
4
,
pp. 536-558
Persistent link: https://www.econbiz.de/10011760569
Saved in:
2
Identity, demographics, and consumer behaviors : international market segmentation across product categories
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
28
(
2011
)
3
,
pp. 244-266
Persistent link: https://www.econbiz.de/10009242880
Saved in:
3
The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid
;
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Ecological economics : the transdisciplinary journal of …
151
(
2018
),
pp. 151-161
Persistent link: https://www.econbiz.de/10011991646
Saved in:
4
Global consumer culture and national identity as drivers of materialism : an international study of convergence and divergence
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
39
(
2022
)
2
,
pp. 207-241
Persistent link: https://www.econbiz.de/10013396173
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->