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~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~person:"De Houwer, Jan"
~person:"Defever, Christine"
~person:"Janssens, Kim"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Maes, Ann"
~person:"Pelsmacker, Patrick de"
~person:"Schillewaert, Niels"
~person:"Van Kenhove, Patrick"
~person:"Van Kerckhove, Anneleen"
~person:"Van den Poel, Dirk"
~person:"Vandecasteele, Bert"
~person:"Verbeke, Wim"
~person:"Verhelst, Benjamin"
~person:"Verhoef, Peter C."
~subject:"Befragung"
~subject:"Belgien"
~subject:"Entscheidung"
~subject:"Entscheidungstheorie"
~subject:"Food"
~subject:"IT-gestütztes Marketing"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Nachhaltige Entwicklung"
~subject:"Relationship marketing"
~subject:"Viral marketing"
~type_genre:"Graue Literatur"
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Befragung
Belgien
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Food
IT-gestütztes Marketing
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Marktsegmentierung
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De Houwer, Jan
Defever, Christine
Janssens, Kim
Laroche, Michel
Loureiro, Sandra Maria Correia
Maes, Ann
Pelsmacker, Patrick de
Schillewaert, Niels
Van Kenhove, Patrick
Van Kerckhove, Anneleen
Van den Poel, Dirk
Vandecasteele, Bert
Verbeke, Wim
Verhelst, Benjamin
Verhoef, Peter C.
Geuens, Maggie
13
Vermeir, Iris
12
De Bock, Tine
5
Pandelaere, Mario
5
Baecke, Philippe
2
Buckinx, Wouter
2
Faseur, Tine
2
Larivière, Bart
2
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2
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1
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Analyzing the cultural diversity of consumers in the global marketplace
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
Marketing and multicultural diversity
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
ERIM report series research in management
2
Econometric Institute research papers
1
Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
1
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ECONIS (ZBW)
32
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Banking behaviour after the lifecycle event of "moving in together" : an exploratory study of the role of marketing investments
Larivière, Bart
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contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003407628
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2
Sustainable food consumption, involvement, certainty and values : an application of the theory of planned behaviour
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003243515
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3
Sustainable food consumption : exploring the consumer attitude - behaviour GAP
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002400470
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4
Motivated consumer innovativeness : concept and measurement
Vandecasteele, Bert
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003787810
Saved in:
5
Consumer innovativeness and GLB : a comparative study
Vandecasteele, Bert
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003331314
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6
The mediating role of anticipated guilt in consumers' ethical decision-making
Steenhaut, Sarah
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003331699
Saved in:
7
The moderating impact of relational strength on the relationship between relationship quality and purchasing behavior
De Cannière, Marie Hélène
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003332091
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8
Can buy me love : how mating cues influence single men's interest in high-status consumer goods
Janssens, Kim
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003854179
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9
Predicting home-appliance acquisition sequences : Markov/Markov for discrimination and survival analysis for modeling sequential information in NPTB models
Prinzie, Anita
(
contributor
);
Van den Poel, Dirk
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003417260
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10
Involvement on attitude-decision consistency in a memory-based decision context
Van Kerckhove, Anneleen
;
Vermeir, Iris
;
Geuens, Maggie
-
2009
Persistent link: https://www.econbiz.de/10003936788
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