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~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~subject:"Befragung"
~subject:"Beziehungsmarketing"
~subject:"Entscheidung"
~subject:"Entscheidungstheorie"
~subject:"IT-gestütztes Marketing"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Relationship marketing"
~subject:"Viral marketing"
~type_genre:"Book section"
~type_genre:"Graue Literatur"
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Befragung
Beziehungsmarketing
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IT-gestütztes Marketing
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Marktsegmentierung
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Relationship marketing
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Consumer behaviour
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Geuens, Maggie
10
Van den Poel, Dirk
10
Vermeir, Iris
9
Van Kenhove, Patrick
8
De Bock, Tine
5
Pandelaere, Mario
5
Pelsmacker, Patrick de
3
Van Kerckhove, Anneleen
3
Verbeke, Wim
3
Baecke, Philippe
2
Buckinx, Wouter
2
Faseur, Tine
2
Larivière, Bart
2
Laroche, Michel
2
Pozzi, Lorenzo
2
Vandecasteele, Bert
2
Weijters, Bert
2
Adams, Leen
1
Alcántara-Pilar, Juan Miguel
1
Barbarossa, Camilla
1
Barrio-García, Salvador del
1
Beckmann, Suzanne C.
1
Briers, Barbara
1
Brunsø, Karen
1
Cho, Won-Joo
1
Crespo-Almendros, Esmeralda
1
Danbury, Annie
1
Darley, William K.
1
De Cannière, Marie Hélène
1
De Houwer, Jan
1
De Wulf, Kristof
1
Defever, Christine
1
Gwozdz, Wencke
1
Hui, Michael
1
Huyghe, E.
1
Janssens, Kim
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Jiménez, Nadia
1
Kim, Chankon
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Kwak, Mi-Ae
1
Lee, Keun S.
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
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Analyzing the cultural diversity of consumers in the global marketplace
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
Marketing and multicultural diversity
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
Working paper / National Bureau of Economic Research, Inc.
413
Discussion paper / Centre for Economic Policy Research
170
CESifo working papers
161
NBER working paper series
122
Discussion paper
120
Discussion papers / CEPR
118
Discussion paper series / IZA
117
Working paper
117
Faculty & research / Insead : working paper series
106
Discussion paper / Tinbergen Institute
96
Working paper series
66
Working papers / Harvard Business School, Division of Research
56
Working paper series / European Central Bank
44
Handbook of consumer psychology
42
Working papers / TSE : WP
42
Discussion paper / Center for Economic Research, Tilburg University
39
Working papers / Federal Reserve Bank of Boston
39
Finance and economics discussion series
36
Working papers
35
Discussion paper series
33
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
33
Ruhr economic papers
33
The Routledge companion to identity and consumption
32
Discussion papers / Deutsches Institut für Wirtschaftsforschung
30
Discussion paper / Institute of Social and Economic Research
29
The Routledge companion to consumer behavior
28
Transformative consumer research for personal and collective well-being
26
Working paper / Indian Institute of Management, Ahmedabad
26
DNB working paper
25
Department of Economics discussion paper series / University of Oxford
25
Working paper / The Economic and Social Research Institute
25
Working papers in economics and statistics
25
Cowles Foundation discussion paper
24
ERIM report series research in management
24
Working paper series / University of Zurich, Department of Economics
24
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
24
CORE discussion paper : DP
21
ESMT working paper
21
Economic research report
21
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1
A new measure of
brand
personality
Geuens, Maggie
(
contributor
);
Weijters, Bert
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003787830
Saved in:
2
Banking behaviour after the lifecycle event of "moving in together" : an exploratory study of the role of marketing investments
Larivière, Bart
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003407628
Saved in:
3
Sustainable food consumption, involvement, certainty and values : an application of the theory of planned behaviour
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003243515
Saved in:
4
Sustainable food consumption : exploring the consumer attitude - behaviour GAP
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002400470
Saved in:
5
The influence of the self-regulatory focus on the effectiveness of stop-smoking campaigns for young smokers
Adams, Leen
;
Faseur, Tine
;
Geuens, Maggie
-
2010
Persistent link: https://www.econbiz.de/10008821774
Saved in:
6
Using the right emotion to promote the right product to the right person
Faseur, Tine
(
contributor
);
Geuens, Maggie
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003649159
Saved in:
7
Motivated consumer innovativeness : concept and measurement
Vandecasteele, Bert
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003787810
Saved in:
8
Consumer innovativeness and GLB : a comparative study
Vandecasteele, Bert
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003331314
Saved in:
9
The mediating role of anticipated guilt in consumers' ethical decision-making
Steenhaut, Sarah
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003331699
Saved in:
10
The moderating impact of relational strength on the relationship between relationship quality and purchasing behavior
De Cannière, Marie Hélène
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003332091
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