Narrow search
Showing 1 - 10 of 85
Cover Image
Optimal pricing in social networks considering reference price effect
Duan, Yongrui; Feng, Yixuan - In: Journal of retailing and consumer services 61 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012581873
Cover Image
Sharing of fake news on social media : application of the honeycomb framework and the third-person effect hypothesis
Talwar, Shalini; Dhir, Amandeep; Singh, Dilraj; Virk, … - In: Journal of retailing and consumer services 57 (2020), pp. 1-11
Persistent link: https://www.econbiz.de/10012305167
Cover Image
The impact of influencers' multi-SNS use on followers' behavioral intentions : an integration of cue consistency theory and social identity theory
Hsieh, Jung-Kuei - In: Journal of retailing and consumer services 74 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014342233
Cover Image
Domino effect of parasocial interaction : of vicarious expression, electronic word-of-mouth, and bandwagon effect in online shopping
Nadroo, Zeeshan Majeed; Lim, Weng Marc; Naqshbandi, … - In: Journal of retailing and consumer services 78 (2024), pp. 1-12
Persistent link: https://www.econbiz.de/10015085017
Cover Image
How do advertised brands benefit from private labels? : an application of rational expectations models
Chen, Guan-ru - In: Applied economics 46 (2014) 22/24, pp. 2891-2902
Persistent link: https://www.econbiz.de/10010417137
Cover Image
Effects of pricing strategies and product quality on private label and national brand performance
Olbrich, Rainer; Jansen, Hans Christian; Hundt, Michael - In: Journal of retailing and consumer services 34 (2017), pp. 294-301
Persistent link: https://www.econbiz.de/10011629330
Cover Image
Money-back guarantee and pricing decision with retailer's store brand
Huang, Zongsheng; Feng, Ting - In: Journal of retailing and consumer services 52 (2020), pp. 1-12
Persistent link: https://www.econbiz.de/10012132185
Cover Image
Joint modeling of effects of customer tier program on customer purchase duration and purchase amount
Nishio, Kazuki; Hoshino, Takahiro - In: Journal of retailing and consumer services 66 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013209685
Cover Image
A study on promotion with strategic two-stage customized bundling
Huang, Yeu-Shiang; Ho, Jyh-Wen; Wu, Guan-Jin - In: Journal of retailing and consumer services 68 (2022), pp. 1-15
Persistent link: https://www.econbiz.de/10013366277
Cover Image
Do firms always benefit from the presence of active customers?
Laussel, Didier - In: Applied economics 55 (2023) 20, pp. 2292-2307
Persistent link: https://www.econbiz.de/10014294919