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The optimal internal marketing strategy in services under open economy
Wu, Wann-Yih; Cheng, Cheng-Feng - In: Applied economics letters 16 (2009) 7/9, pp. 841-845
Persistent link: https://www.econbiz.de/10003855066
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Entrepreneurship in tourism firms : a mixed-methods analysis of performance driver configurations
Kallmünzer, Andreas; Kraus, Sascha; Peters, Mike; … - In: Tourism management : research, policies, practice 74 (2019), pp. 319-330
Persistent link: https://www.econbiz.de/10012128653
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Revisiting perceived risk in the context of online shopping : an alternative perspective of decision-making styles
Chang, Man-ling; Wu, Wann-Yih - In: Psychology & marketing 29 (2012) 5, pp. 378-400
Persistent link: https://www.econbiz.de/10009547313
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The impact of destination source credibility on destination satisfaction : the mediating effects of destination attachment and destination image
Veasna, Sou; Wu, Wann-Yih; Huang, Chu-hsin - In: Tourism management : research, policies, practice 36 (2013), pp. 511-526
Persistent link: https://www.econbiz.de/10009736147
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Feng Shui principles in residential housing selection
Wu, Wann-Yih; Yau, Oliver Hon Ming; Lu, Hsiao-yun - In: Psychology & marketing 29 (2012) 7, pp. 502-518
Persistent link: https://www.econbiz.de/10009565198
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The impact of destination source credibility on destination satisfaction: The mediating effects of destination attachment and destination image
Veasna, Sou; Wu, Wann-Yih; Huang, Chu-Hsin - In: Tourism management : research, policies, practice 36 (2013), pp. 511-526
Persistent link: https://www.econbiz.de/10010092549
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The impact of governance mechanisms on interfirm learning and relationship performance
Wu, Wann-Yih; Wu, Ya-Jung; Lo, Yi-Ju - In: International journal of innovation and learning : IJIL 3 (2006) 6, pp. 673-691
Persistent link: https://www.econbiz.de/10007297566