Showing 1 - 3 of 3
Examines the effects of financial resource availability and system size on ownership redirection patterns – the argument that successful franchisors will acquire less successful franchisee units, resulting in corporate ownership – in 12 franchising business sectors. Discusses the theory of...
Persistent link: https://www.econbiz.de/10014674822
This study empirically explores one of the important channel issues – the relationship between various channel support given to channel partners and the perceived (by managers) goal‐orientation of a firm. Results from an emerging market, India, indicate that perceived orientation towards...
Persistent link: https://www.econbiz.de/10014674537
A framework for evaluating public opinion towards franchising is proposed and empirically tested in an emerging market, India. Franchising in an emerging market was selected as the context because – (1) future growth is likely to come from newly emerging markets, (2) franchising is primarily...
Persistent link: https://www.econbiz.de/10014674552