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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Department of Economics discussion paper series / University of Oxford"
~isPartOf:"Economics discussion paper series / School of Business and Economics, Loughborough University"
~isPartOf:"Electronic commerce research and applications"
~isPartOf:"Global business review"
~isPartOf:"International journal of electronic customer relationship management : IJECRM"
~isPartOf:"Legends in marketing"
~isPartOf:"Working papers / Universitat Pompeu Fabra, Department of Economics and Business"
~subject:"E-commerce"
~type:"article"
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E-commerce
Konsumentenverhalten
621
Consumer behaviour
619
Beziehungsmarketing
130
Relationship marketing
128
Brand image
121
Markenimage
121
Brand management
120
Markenführung
120
Online-Handel
101
Online retailing
100
Customer satisfaction
92
Kundenzufriedenheit
92
Electronic Commerce
76
Brand
64
Markenartikel
64
Dienstleistungsqualität
63
Service quality
63
India
60
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Internet marketing
56
Online-Marketing
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China
51
Advertising effects
44
Werbewirkung
44
Confidence
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Vertrauen
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Innovation adoption
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Innovationsakzeptanz
38
Viral marketing
33
Virales Marketing
33
Einzelhandel
32
Retail trade
32
Advertising
31
Werbung
31
Emotion
28
Marketing management
28
Marketingmanagement
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Ahn, Jiseon
2
Arsalan Najmi
2
Mahara, Tripti
2
Yadav, Rohit
2
Ahmad, Wasim
1
Ahmed, Waqar
1
Al-Hawari, Mohd Ahmad
1
Al-nassar, Bilal Ali Yaseen
1
Alanadoly, Alshaimaa Bahgat
1
Algharabat, Raed S.
1
Alryalat, Mohammad Abdallah Ali
1
Anand, Vijeta
1
Balasubramanian, Siva Kumar
1
Basu, Rituparna
1
Bedi, Sarbjit Singh
1
Beig, Faseeh Amin
1
Bhat, Savita
1
Bhattacharya, Arijit
1
Bhattacharya, Subhajit
1
Boas, Vânia Vilas
1
Bockstedt, Jesse C.
1
Bos, Joost van den
1
Botti, Vicent
1
Brock, James L.
1
Cebi, Selcuk
1
Chai Har Lee
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1
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1
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1
Chiu, Chao-min
1
Cho, Sung-eui
1
Cho, Yunjin
1
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1
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1
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Asia Pacific journal of marketing and logistics
Department of Economics discussion paper series / University of Oxford
Economics discussion paper series / School of Business and Economics, Loughborough University
Electronic commerce research and applications
Global business review
International journal of electronic customer relationship management : IJECRM
Legends in marketing
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
Journal of retailing and consumer services
160
Journal of business research : JBR
68
Journal of internet commerce
55
Electronic commerce research
54
International journal of electronic marketing and retailing : IJEMR
47
Information systems research : ISR
37
International journal of e-business research : an official publication of the Information Resources Management Association
36
International journal of business information systems : IJBIS
34
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
31
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
30
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
30
International journal of internet marketing and advertising : IJIMA
27
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
27
Journal of management information systems : JMIS
27
Journal of retailing
26
Management science : journal of the Institute for Operations Research and the Management Sciences
25
Cogent business & management
24
International journal of retail & distribution management
24
The international review of retail, distribution and consumer research
24
Journal of electronic commerce research : JECR
23
International journal of electronic commerce : IJEC
22
International journal of hospitality management
22
Journal of fashion marketing and management
21
International journal of consumer studies
19
Information systems and e-business management : ISeB
18
International journal of electronic business
18
Psychology & marketing
18
International journal of retail and distribution management
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
International journal of electronic business : IJEB
16
Technological forecasting & social change : an international journal
15
Journal of marketing
14
Journal of the Academy of Marketing Science
14
Electronic markets : the international journal on networked business
13
European research studies
13
European journal of operational research : EJOR
12
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ECONIS (ZBW)
77
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1
What makes the Indian youths to engage with online retail brands : an empirical study
Bhattacharya, Subhajit
;
Anand, Vijeta
- In:
Global business review
22
(
2021
)
6
,
pp. 1507-1529
Persistent link: https://www.econbiz.de/10012660432
Saved in:
2
Fashion
involvement, opinion-seeking and product variety as stimulators for
fashion
e-commerce : an investigated model based on S-O-R model
Alanadoly, Alshaimaa Bahgat
;
Suha Fouad Salem
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2410-2434
Persistent link: https://www.econbiz.de/10013553013
Saved in:
3
The socio-demographic profile of Generation Y online shoppers in Taiwan
Lai, I. K. W.
;
Liang, D.
- In:
International journal of electronic customer …
3
(
2009
)
2
,
pp. 132-148
Persistent link: https://www.econbiz.de/10003850194
Saved in:
4
An empirical study of factors affecting customer loyalty in e-business : a predictive study in selected states of India
Mackasare, Swapnil
;
Chowdhury, Sanjit Roy
- In:
International journal of electronic customer …
11
(
2017/2018
)
3
,
pp. 203-236
Persistent link: https://www.econbiz.de/10011966932
Saved in:
5
The role of technical and relational factors in trust and predisposition for online commerce : digital markets and consumer perspective
Boas, Vânia Vilas
;
Sousa, Bruno
- In:
International journal of electronic customer …
13
(
2021
)
2
,
pp. 166-185
Persistent link: https://www.econbiz.de/10012939798
Saved in:
6
Consumer decision-making style of Gen Z : a generational cohort analysis
Thangavel, Packiaraj
;
Pathak, Pramod
;
Chandra, Bibhas
- In:
Global business review
23
(
2022
)
3
,
pp. 710-728
Persistent link: https://www.econbiz.de/10013256869
Saved in:
7
Research on the interactive effects of online scores
Yan, Qiang
;
Wang, Qinying
;
Liu, Xiaoqi
- In:
Electronic commerce research and applications
13
(
2014
)
6
,
pp. 402-408
Persistent link: https://www.econbiz.de/10011349114
Saved in:
8
Behavioral-based performability modeling and evaluation of e-commerce systems
Mitrevski, Pece J.
;
Hritoski, Ilija S.
- In:
Electronic commerce research and applications
13
(
2014
)
5
,
pp. 320-340
Persistent link: https://www.econbiz.de/10011349123
Saved in:
9
Testing cloud computing for customer satisfaction and loyalty
Guimaraes, Tor
;
Paranjape, Ketan
- In:
International journal of electronic customer …
8
(
2014
)
1/3
,
pp. 72-86
Persistent link: https://www.econbiz.de/10011471138
Saved in:
10
The role of 3D product presentation in enhancing electronic customer relationship management (e-CRM) for online retailer : university students context
Algharabat, Raed S.
- In:
International journal of electronic customer …
8
(
2014
)
4
,
pp. 159-179
Persistent link: https://www.econbiz.de/10011471304
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