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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Department of Economics discussion paper series / University of Oxford"
~isPartOf:"Economics discussion paper series / School of Business and Economics, Loughborough University"
~isPartOf:"Journal of advertising research"
~isPartOf:"Legends in marketing"
~isPartOf:"Working papers / Universitat Pompeu Fabra, Department of Economics and Business"
~person:"Septianto, Felix"
~source:"econis"
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Septianto, Felix
Sheth, Jagdish N.
12
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Dahlén, Micael
6
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Asia Pacific journal of marketing and logistics
Department of Economics discussion paper series / University of Oxford
Economics discussion paper series / School of Business and Economics, Loughborough University
Journal of advertising research
Legends in marketing
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
Journal of retailing and consumer services
17
Journal of business research : JBR
11
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
5
European journal of marketing
3
Psychology & marketing
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of advertising
2
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Marketing letters : a journal of research in marketing
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Australasian marketing journal
1
Australian journal of management
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Business ethics, the environment & responsibility
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International journal of advertising : the review of marketing communications
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International journal of market research
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International marketing review
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Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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ECONIS (ZBW)
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"Chopin" effect? : an exploratory study on how musical tempo influence consumer choice of drink with different temperatures
Septianto, Felix
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
5
,
pp. 765-779
Persistent link: https://www.econbiz.de/10011616766
Saved in:
2
Mixed emotional appeal enhances advertising effectiveness of pro-environmental luxury brands : the mediating role of cognitive flexibility
Nallaperuma, Kaushalya
;
Septianto, Felix
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
1
,
pp. 175-189
Persistent link: https://www.econbiz.de/10012798110
Saved in:
3
LGBTQ imagery in advertising : how viewers' political ideology shapes their emotional response to gender and sexuality in advertisements
Northey, Gavin
;
Dolan, Rebecca
;
Etheridge, Jane
; …
- In:
Journal of advertising research
60
(
2020
)
2
,
pp. 222-236
Persistent link: https://www.econbiz.de/10012293510
Saved in:
4
The interactive effect of insight and cuteness in driving purchase likelihood : a lay belief of creativity
Septianto, Felix
;
Rostiani, Rokhima
;
Paramita, Widya
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
6
,
pp. 1145-1157
Persistent link: https://www.econbiz.de/10013390992
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