//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Department of Economics discussion paper series / University of Oxford"
~isPartOf:"Economics discussion paper series / School of Business and Economics, Loughborough University"
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Legends in marketing"
~isPartOf:"Working papers / Universitat Pompeu Fabra, Department of Economics and Business"
~person:"Gentry, James W."
~person:"Sheth, Jagdish N."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 9 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
14
Konsumentenverhalten
14
Marketing
3
Marketing management
3
Marketingmanagement
3
Marketing theory
2
Marketingtheorie
2
Naresh K. Malhotra
2
Personality psychology
2
Persönlichkeitspsychologie
2
Scientific method
2
Theorie
2
Theory
2
USA
2
United States
2
Wissenschaftliche Methode
2
Befragung
1
Bewertung
1
Beziehungsmarketing
1
China
1
Consumer preferences
1
Economic history
1
Evaluation
1
Fashion
1
Gender studies
1
Gerald Zaltman
1
Geschlechterforschung
1
International market segmentation
1
International marketing
1
Internationale Marktsegmentierung
1
Internationales Marketing
1
Interview
1
Jagdish N. Sheth
1
Kaufentscheidung
1
Konsumentenpräferenzen
1
Market research
1
Marktforschung
1
Men
1
Mode
1
Männer
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Book / Working Paper
11
Article
3
Type of publication (narrower categories)
All
Collection of articles written by one author
9
Sammlung
9
Collection of articles of several authors
8
Sammelwerk
8
Article in journal
3
Aufsatz in Zeitschrift
3
Reprint
3
Aufsatzsammlung
1
Mehrbändiges Werk
1
Multi-volume publication
1
more ...
less ...
Language
All
English
14
Author
All
Gentry, James W.
Sheth, Jagdish N.
Armstrong, Mark
6
Liu, Matthew Tingchi
6
Muehling, Darrel D.
6
Bruwer, Johan
5
Fam, Kim Shyan
5
Thaichon, Park
5
Um, Nam-Hyun
5
Amos, Clinton
4
Anisimova, Tatiana
4
Buchanan-Oliver, Margo
4
Cheng, Julian Ming Sung
4
Chiu, Weisheng
4
Chu, Rongwei
4
Hassan, Louise M.
4
Kim, Soojung
4
Ko, Eunju
4
Krishnan, Balaji C.
4
Lee, Joonghwa
4
Merino Castelló, Anna
4
Olsen, Svein O.
4
Pentina, Iryna
4
Pornpitakpan, Chanthika
4
Schultz, Don E.
4
Seo, Yuri
4
Spears, Nancy
4
Zúñiga, Miguel Ángel
4
Ahn, Jiseon
3
Arli, Denni
3
Bailey, Ainsworth Anthony
3
Belk, Russell W.
3
Bellman, Steven
3
Cheah, Isaac
3
Chen, Jiawen
3
Cho, Heetae
3
Dodoo, Naa Amponsah
3
Flavián Blanco, Carlos
3
Gentina, Elodie
3
González, Libertad
3
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
Department of Economics discussion paper series / University of Oxford
Economics discussion paper series / School of Business and Economics, Loughborough University
Journal of consumer behaviour : an international research review
Journal of marketing communications
Legends in marketing
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
Legends in consumer behavior
42
Journal of business research : JBR
4
Journal of marketing research : JMR
3
International journal of advertising : the quarterly review of marketing communications
2
Journal of global marketing
2
Journal of macromarketing
2
Journal of marketing theory and practice
2
Journal of the Academy of Marketing Science
2
The international review of retail, distribution and consumer research
2
Emerald Points
1
Emerald Points Ser.
1
Gender, culture, and consumer behavior
1
Handbook of relationship marketing
1
Harper & Row's series in marketing management
1
International journal of consumer studies
1
Journal of advertising research
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of historical research in marketing
1
Journal of marketing theory and practice : JMTP
1
Journal of service management
1
Marketing theory
1
Review of marketing research
1
The Routledge companion to consumer behavior
1
The Wiley marketing series
1
Young consumers : insight and ideas for responsible marketers
1
more ...
less ...
Source
All
ECONIS (ZBW)
14
Showing
1
-
10
of
14
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Construction of gender roles in perceived scarce environments : maintaining masculinity when shopping for fast
fashion
apparel
Gupta, Shipra
;
Gentry, James W.
;
Nelson, Michelle R.
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
3
,
pp. 251-260
Persistent link: https://www.econbiz.de/10011508811
Saved in:
2
Complaint or recommendation? : the impact of customers' state and trait goal orientations on customer engagement behaviors
Chen, Xinxin
;
Yu, Hongyan
;
Gentry, James W.
;
Yu, Fang
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
2
,
pp. 187-194
Persistent link: https://www.econbiz.de/10011685078
Saved in:
3
Visioning the future
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969726
Saved in:
4
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
5
Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
Saved in:
6
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
7
Consumer behavior
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337122
Saved in:
8
Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
Saved in:
9
The simple man : the consumption behavior of the principled life
McGinnis, Lee Phillip
;
Frendle, Angela M.
;
Gentry, James W.
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
1
,
pp. 70-80
Persistent link: https://www.econbiz.de/10009720150
Saved in:
10
Research in consumer behavior
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238854
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->