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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Department of Economics discussion paper series / University of Oxford"
~isPartOf:"Economics discussion paper series / School of Business and Economics, Loughborough University"
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Legends in marketing"
~isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"Working papers / Universitat Pompeu Fabra, Department of Economics and Business"
~subject:"USA"
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USA
Consumer behaviour
1,030
Konsumentenverhalten
1,030
Brand image
160
Markenimage
160
Brand management
148
Markenführung
148
Beziehungsmarketing
102
Relationship marketing
102
Brand
93
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93
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89
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67
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43
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42
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42
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Buchanan-Oliver, Margo
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Gao, Zhihong
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Gentry, James W.
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Russell, Cristel
2
Russell, Dale
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Seo, Yuri
2
Albinsson, Pia A.
1
Anesbury, Zachary
1
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1
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1
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1
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1
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1
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Brace-Govan, Jan
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1
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1
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Asia Pacific journal of marketing and logistics
Department of Economics discussion paper series / University of Oxford
Economics discussion paper series / School of Business and Economics, Loughborough University
Journal of consumer behaviour : an international research review
Legends in marketing
Marketing letters : a journal of research in marketing
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
Working paper / National Bureau of Economic Research, Inc.
408
Journal of consumer research : JCR ; an interdisciplinary bimonthly
149
NBER working paper series
89
Journal of retailing and consumer services
73
Journal of business research : JBR
72
Journal of fashion marketing and management
69
Psychology & marketing
65
International journal of hospitality management
54
American journal of agricultural economics
47
The American economic review
47
Journal of consumer affairs : official publication of the American Council on Consumer Interests
43
Discussion paper series / IZA
42
International journal of consumer studies
42
The journal of consumer marketing
40
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
38
American economic journal : a journal of the American Economic Association
37
Journal of marketing theory and practice
35
Journal of international consumer marketing
33
The review of economics and statistics
33
Discussion paper / Centre for Economic Policy Research
31
International journal of retail & distribution management
31
Economic inquiry : journal of the Western Economic Association International
30
Sport marketing quarterly : preferred journal of the Sport Marketing Association
30
Applied economics
29
Journal of health economics
29
Journal of advertising research
28
International journal of sport management and marketing : IJSMM
27
Journal of human resources : JHR
27
IZA Discussion Papers
26
Journal of sport management : the official journal of the North American Society of Sport Management
26
The journal of law & economics
25
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
24
Journal of marketing
24
Journal of the Academy of Marketing Science
24
Journal of food products marketing
23
Young consumers : insight and ideas for responsible marketers
23
Journal of advertising : official publication of the American Academy of Advertising
22
Journal of air transport management
22
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
21
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ECONIS (ZBW)
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1
Construction of gender roles in perceived scarce environments : maintaining masculinity when shopping for fast
fashion
apparel
Gupta, Shipra
;
Gentry, James W.
;
Nelson, Michelle R.
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
3
,
pp. 251-260
Persistent link: https://www.econbiz.de/10011508811
Saved in:
2
Ambivalence toward a country and consumers’ willingness to buy emblematic brands : the differential predictive validity of objective and subjective ambivalence measures on behavior...
Russell, Cristel
;
Russell, Dale
;
Klein, Jill
- In:
Marketing letters : a journal of research in marketing
22
(
2011
)
4
,
pp. 357-371
Persistent link: https://www.econbiz.de/10010217762
Saved in:
3
Consideration, choice, and classifying loyalty
Terech, Andres
;
Bucklin, Randolph E.
;
Morrison, Donald G.
- In:
Marketing letters : a journal of research in marketing
20
(
2009
)
3
,
pp. 209-225
Persistent link: https://www.econbiz.de/10003873468
Saved in:
4
Luxury branding : the industry, trends, and future conceptualisations
Seo, Yuri
;
Buchanan-Oliver, Margo
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
1
,
pp. 82-98
Persistent link: https://www.econbiz.de/10010508356
Saved in:
5
Youth
and the sociability of "Vaping"
Yule, Jennifer A.
;
Tinson, Julie S.
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
1
,
pp. 3-14
Persistent link: https://www.econbiz.de/10011684956
Saved in:
6
Tuning in and tuning out : media multitasking among youn consumers
Bardhi, Fleura
;
Rohm, Andrew J.
;
Sultan, Fareena
- In:
Journal of consumer behaviour : an international …
9
(
2010
)
4
,
pp. 316-332
Persistent link: https://www.econbiz.de/10008651812
Saved in:
7
Intergenerational possession transfers and identity maintenance
Curasi, Carolyn Folkman
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
2
,
pp. 111-118
Persistent link: https://www.econbiz.de/10009124702
Saved in:
8
Product quality, attributes, and
brand
name as determinants of price : the case of consumer electronics
Holbrook, Morris B.
- In:
Marketing letters : a journal of research in marketing
3
(
1992
)
1
,
pp. 71-83
Persistent link: https://www.econbiz.de/10001119619
Saved in:
9
Gender differences in new
brand
name response
Klink, Richard R.
- In:
Marketing letters : a journal of research in marketing
20
(
2009
)
3
,
pp. 313-326
Persistent link: https://www.econbiz.de/10003873479
Saved in:
10
Inter-cultural adolescent ritual practice
Nuttall, Peter
;
Tinson, Julie
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
6
,
pp. 495-503
Persistent link: https://www.econbiz.de/10009690920
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