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Cross Buying Extended in Multi Partner Bonusprogrammen : eine kritische Analyse
Papenhoff, Heike - 2009 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003772599
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Kundenwert aus Kundensicht : eine empirische Analyse des Kundennutzens aus Sicht der Privat- und Geschäftskunden in der Automobilindustrie
Wachter, Nadine - 2006 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003316519
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Food risk and knowledge in the satisfaction-repurchase loyalty relationship
Ho Huy Tuu; Olsen, Svein O. - In: Asia Pacific journal of marketing and logistics 21 (2009) 4, pp. 521-536
Persistent link: https://www.econbiz.de/10003905844
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The antecedents and consequensts of relatioship quality in internet shopping
Chung, Ki-han; Shin, Jae-ik - In: Asia Pacific journal of marketing and logistics 22 (2010) 4, pp. 473-491
Persistent link: https://www.econbiz.de/10008738314
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Evaluierung und Steuerung von Kundenbeziehungen aus Sicht des unternehmenswertorientierten Controlling
Stüker, David - 2008 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003666418
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Relationship marketing in Vietnam : an empirical study
Nguyen Hau, Le; Viet Ngo, Liem - In: Asia Pacific journal of marketing and logistics 24 (2012) 2, pp. 222-235
Persistent link: https://www.econbiz.de/10009548788
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Do offline factors trigger customers' appetite for online continual usage? : a study of online reservation in the airline industry
Al-Hawari, Mohd Ahmad; Mouakket, Samar - In: Asia Pacific journal of marketing and logistics 24 (2012) 4, pp. 640-657
Persistent link: https://www.econbiz.de/10009659848
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The role of brand orientation in the higher education sector : a student-perceived paradigm
Casidy, Riza - In: Asia Pacific journal of marketing and logistics 25 (2013) 5, pp. 803-820
Persistent link: https://www.econbiz.de/10010228957
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Mobile communications : a comprehensive hierarchical modelling approach
Clemens, Michael Daniel; Shu, Xin; Gan, Christopher - In: Asia Pacific journal of marketing and logistics 26 (2014) 1, pp. 114-146
Persistent link: https://www.econbiz.de/10010247504
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Market orientation, distributor relationship, and return on assets : optimizing distribution performance for industrial firms
Guo, Chiquan; Wang, Yong Jian - In: Asia Pacific journal of marketing and logistics 28 (2016) 1, pp. 107-123
Persistent link: https://www.econbiz.de/10011529305