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Mindfulness and anti-consumption behavior : the role of authentic living
Lin, Li Min; Park, Hyun Jung - In: Asia Pacific journal of marketing and logistics 35 (2023) 9, pp. 2110-2121
Persistent link: https://www.econbiz.de/10014430206
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The effects of positive and negative ad-evoked associations on brand attitude
Praxmarer-Carus, Sandra; Gierl, Heribert - In: Asia Pacific journal of marketing and logistics 21 (2009) 4, pp. 507-520
Persistent link: https://www.econbiz.de/10003905840
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The underlying motivations of Chinese wine consumer behaviour
Somogyi, Simon; Li, Elton; Johnson, Trent; Bruwer, Johan; … - In: Asia Pacific journal of marketing and logistics 23 (2011) 4, pp. 473-485
Persistent link: https://www.econbiz.de/10009382070
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National identity and the perceived values of foreign products with local brands : the case of locol wine in Vietnam
Le Nguyen Hau; Nguyen, Hai-minh Thi; Nguyen, Tuan Van - In: Asia Pacific journal of marketing and logistics 25 (2013) 5, pp. 765-783
Persistent link: https://www.econbiz.de/10010229019
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The Chinese wine market : a market segmentation study
Liu, Hong Bo; McCarthy, Breda; Chen, Tingzhen; Guo, Shu; … - In: Asia Pacific journal of marketing and logistics 26 (2014) 3, pp. 450-471
Persistent link: https://www.econbiz.de/10010384985
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U.S. wine consumer preferences for bottle characteristics, back label extrinsic cues and wine composition : a conjoint analysis
Kelley, Kathleen; Hyde, Jeffrey; Bruwer, Johan - In: Asia Pacific journal of marketing and logistics 27 (2015) 4, pp. 516-534
Persistent link: https://www.econbiz.de/10011456442
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Perceived risk, risk-reduction strategies (RRS) and consumption occasions : roles in the wine consumer's purchase decision
Bruwer, Johan; Fong, Miranda; Saliba, Anthony - In: Asia Pacific journal of marketing and logistics 25 (2013) 3, pp. 369-390
Persistent link: https://www.econbiz.de/10009776159
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Marketing implications from a behaviourism perspective of consumption dynamics and socio-demographics of wine consumers
Bruwer, Johan; McCutcheon, Emily - In: Asia Pacific journal of marketing and logistics 29 (2017) 3, pp. 519-537
Persistent link: https://www.econbiz.de/10011739459
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Moderating role of religious beliefs on attitudes towards charities and motivation to donate
Teah, Min; Lwin, Michael; Cheah, Isaac - In: Asia Pacific journal of marketing and logistics 26 (2014) 5, pp. 738-760
Persistent link: https://www.econbiz.de/10010462611
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Wine product involvement and consumers' BYOB behaviour in the South Australian on-premise market
Bruwer, Johan; Huang, Jieshan - In: Asia Pacific journal of marketing and logistics 24 (2012) 3, pp. 461-481
Persistent link: https://www.econbiz.de/10009577070